News for the Hospitality Executive
|By Susan Deluzain Barry
If you haven’t seen it yet, Marriott rolled out an impressive new Facebook game on June 7 called My Marriott Hotel. Billed as a Farmville-style game, players open and run a hotel kitchen, hiring staff, purchasing equipment, and getting angry looks from the General Manager. (You can read the press release for more details.) From the looks of it, the company is developing five other areas of the hotel for gaming.
Yes, this is Marriott. I was as surprised as you are! I usually expect one of the hipper companies to come out with this stuff first, so when I read about it on Hotel Chatter I rushed right over to Facebook to check it out. Boy, was I impressed! The graphics are great, and game play is pretty intuitive. There are some things I wish were easier, like placing associates behind their stoves in the kitchen. I’m not a regular gamer (see: Personality, Addictive), so I won’t pretend to offer a comprehensive review from that perspective, but I will say one thing – I can’t stop playing this game.
I also dreamed about it.
When you start, you have one chef, one stove, and ingredients to make a few dishes. You prepare and serve food in order to earn money and status, which you can in turn use to purchase more ingredients, additional staff, and extra equipment. There’s also a GM who pops up in the corner to offer praise or, in my case, coaching – as in, “Um, hello, you’re cooking way too slow!” OK, my GM didn’t say exactly that, but his frowns were enough to stress me out. When the tickets come rolling in, and diners start sending food back, you really start to feel it in your upper back and nervous tummy.
Or maybe that’s just me.
I was yelling at the screen and massaging my cramping fingers well into the night, and I tossed and turned with anxiety about getting those tickets out. Actual quotes:
“Diego, I know you can cook faster than that.”
“Oh who cares if it’s only a 3 star dish – look at those tickets!”
“It’s a Caesar Salad, Thomas, not an art project.”
Ahem. For a hospitality junkie, this kind of fix is second-only to actually getting triple-sat during the dinner rush, something I hope to never, ever repeat. But I will definitely repeat playing My Marriott Hotel; after all, I only made it to Level 4.
My Top Five Lessons from My Marriott Hotel
Media for the Savvy Hotel Sales Manager / Susan Deluzain Barry /
|Ten Reasons to Use Social Media for Launching a Hotel / Susan Deluzain Barry / June 2009|
|Grappling with China’s Social Media Puzzle / June 2009|
|Franchisors, Owners, Operators: Questions You Always Wanted to Ask About Social Media / Julie Keyser-Squires, APR / June 2009|
|Social Media in Travel: Generating Brand Awareness is Not Enough, Monetization is Now the Top Priority / January 2009|