Hotel Online
News for the Hospitality Executive



Intelity ICE Technology Enhances Guest Experience at New York’s Plaza Hotel

The Iconic New York Hotel Launches Virtual Concierge Featuring iPads
with Intelity Technology

Orlando, FL – February 4, 2011Intelity, an innovative and pioneering hospitality software solution company, has arrived at The Plaza and deployed its award-winning ICE Touch (Interactive Customer Experience ™) software on iPad. This revolutionary guest-facing technology makes hotel services and local information available at guests’ fingertips while significantly improving operational efficiencies in the back of the house.
Plaza guests will encounter “luxury – redefined” with access to anything they need or desire using ICE software on in-room iPads. This gives customers 30 guest services that range from ordering in-room dining; making dinner reservations; arranging beauty and spa appointments to coordinating transportation; getting tickets to the hottest show in town; making housekeeping requests and much more. Whatever The Plaza offers, it is there for guests at the touch of the screen. Additionally, the Intelity ICE software will allow guests to browse for local information such as maps and directions, flight and airline information and local offers and discounts.
Click here to watch ICE in action.

“The implementation of ICE technology at the world renowned Plaza hotel is a milestone for Intelity and a clear indicator that a technological revolution for the hotel industry is in full swing,” said Intelity CEO, David Adelson. “By giving customers the three C’s – convenience, control and content - the hotel is able to greatly enhance its value as a luxury service provider while dramatically increasing its efficiency and ROI,” he added.  
Intelity’s ICE Technology – A Hospitality Revolution
As the world’s first full interactive guest service interface with full, real time backend management tools, ICE was designed by and for hoteliers to generate higher revenue, reduce operational costs and increase guest satisfaction. ICE software does this by monitoring guest requests in an easy-to-read format which allows hotel management to identify strengths and weaknesses and streamline services. As a result, hotels are reporting a dramatic increase in areas such as in-room dining checks; hotel restaurant reservations; guest service efficiency; activities revenues; and direct marketing revenue. 

ICE - Choose What Will Serve You Best
ICE technology for hotels is available in five different versions. These include ICE Touch (on in-room touch screens and iPads); ICE Mobile (on smartphones); ICE TV (on in-room TV’s); ICE Lobby (on touch screens) and ICE Connect (on laptops). No matter which version(s) a hotel chooses, ICE is custom branded and designed with the hotel’s guest service content.
Intelity – On the Fast Track
Having only opened its doors in 2007, Intelity is expanding at a fast pace. The hotel service technology leader has already grown from 3 to 30 employees and doubled its office space in September 2010. With this type of growth it is clear that the company is fulfilling a real need and providing solutions to the hospitality industry’s present-day challenges. Intelity’s ICE technology will serve over 500,000 guest rooms throughout North America, Caribbean and Latin America by mid 2011.
Despite being a fairly young company, Intelity has already begun to make its mark with hospitality and technology industry leaders. In 2010, Hospitality Technology Next Generation, the industry’s leading technology association, named Intelity’s ICE technology “Best Guest Interface Technology.” In addition, CEO, David Adelson, was named CEO/CIO of the Year by the Orlando Business Journal.

About Intelity
Intelity, headquartered in Orlando, Florida, is a hospitality software solution company focused on the self-service marketplace. Its ICE software with guest interface and “ICS” backend management has been recognized in a vote by hoteliers as the best guest interactive service technology available. Intelity designs its software/hardware products with a focus on generating higher hotel revenues, reducing operating costs and increasing guest satisfaction. Become acquainted with ICE and learn what Intelity’s hotel partners are saying on the Intelity website. For more information please call 1-888- RevPAR-1 (1-888-738-7271) or follow us on Twitter.
About The Plaza
Timeless, captivating and unforgettable, The Plaza has undergone a $450 million, three-year, lobby to roof renovation and restoration. The passion and uncompromising service which made the hotel a legend has returned with a new and contemporary spirit. The Plaza is an extraordinary hotel and a luxury lifestyle destination that offers guests every indulgence featuring The Shops at the Plaza, a world-class retail collection with a Caudalie Vinotherapie® Spa, Warren-Tricomi Salon and the Eloise shop. The Palm Court, Oak Room and Oak Bar provide quintessential New York experiences, and the opulent Plaza Grand Ballroom continues to host the world’s most memorable events. New additions also include the elegant Champagne Bar, stylish Rose Club, and newly opened The Plaza Food Hall by Todd English. Designated a New York City Landmark in 1969, it is also the only New York City hotel to be designated as a National Historic Landmark. The Plaza is managed by Fairmont Hotels & Resorts. For reservations and additional information, please call 888-240-7775 or visit

Janelle Thadhani/ Sonia Diaz
Cheryl Andrews Marketing Communications

  Receive Your Hospitality Industry Headlines via Email for Free! Subscribe Here  

To Learn More About Your News Being Published on Hotel-Online Inquire Here

Also See: Hotels Generate Higher Revenues and Lower Costs With Intelity’s ICE TV / April 2010

Intelity Announces Vice President of Hospitality Sales / April 2010

Intelity’s ICE Offers Real-Time Solutions to Generation Y Travelers / April 2010

Intelity’s ICE Wins at Hotel Technology Next Generation Event / March 2010

Intelity To be First in Hospitality iPad Revolution With ICE Canvas / January 2010

Intelity Creates Affordable ICE Mobile iPhone Application For Hotels / January 2010

Intelity’s ICE is Welcomed into Boutique Hotels Throughout the U.S. / July 2009

To search Hotel Online data base of News and Trends Go to Hotel.OnlineSearch

Home | Welcome | Hospitality News | Industry Resources

Please contact Hotel.Online with your comments and suggestions.