Hotel Online  Special Report

 
 Lexington Services' New SPIRITTM System, Powered by 
CSC Services, to Debut at HITEC
New integrated distribution and marketing system offers 

expanded reservation functions to hotels and chains
9
DALLAS � (June 18, 2001) � Lexington Services� new reservation system, SPIRIT TM, powered by Computer Sciences Corporation Services (NYSE: CSC), will debut at HITEC 2001, Orlando, Fla., June 26-28 at Booth #517. The integrated distribution and marketing system for centralized hotel reservations is offered in an ASP service model and is a proven, state-of-the-art system that recently underwent a multimillion dollar enhancement. SPIRIT, combined with LexLink OnLineTM, Lexington�s proprietary Internet-based revenue management and reporting system, allows hotels total control over the management of all revenue producing distribution channels.

Major Benefits of Lexington�s Technology Offerings Include:

  • Rate changes are automatic through LexLink OnLine. This feature eliminates the manual rate change process and allows for immediate and accurate rate changes. Further, with the SPIRIT �back end,� a separate rate management strategy can be deployed by distribution source.
  • A sophisticated Internet Booking Engine allows hotels to power their proprietary Web site and enables direct selling, reducing distribution costs.
  • The Cognos® Powerplay application adds major relational reporting enhancements to LexLink OnLine and gives hotels flexible real-time reporting. 
  • Comprehensive marketing enhancements also have been made to LexLink OnLine that give hotels more immediate control over marketing programs. For example, vapor messaging now can be implemented online.
  • SPIRIT offers hotel users dramatically enhanced client information through its guest history and frequent guest applications. These features not only enable targeted marketing programs, but also allow for the implementation and management of frequent booker and guest affinity programs.
  • SPIRIT offers hotels the ability to manage all aspects of conventions and groups.
  • SPIRIT has interfaces to most major PMS, revenue management and airline/affinity management systems. Single-image inventory PMS interfaces are available, and new interfaces can be developed and professionally managed based on hotel needs.
  • For the sophisticated user, SPIRIT offers a totally integrated, state-of-the-art, Windows-based hotel central reservation system that can be implemented in the largest call center, or for virtually any size hotel chain in the world. Also, through the alliance with CSC, Lexington Services can offer locally based network and hardware management to hotels and chains globally.
Lexington Services is the largest provider of reservations and technology services to hotels in North America and second largest in the world. As the exclusive marketer and distributor of the SPIRITTM Reservation System Powered by CSC Services, Lexington capitalizes on the power of the travel agent global distribution systems (GDS), Internet travel portals, marketing alliances and its own call center strengths to manage and process hotel reservations electronically. Servicing nearly 4,000 hotels, encompassing 28 brands in 81 countries worldwide, Lexington has corporate offices in Dallas/Las Colinas, Los Angeles, Miami and London, and has development representative offices in Germany, the United Kingdom, Mexico, Australia and Asia. More information about Lexington Services is available at www.lexres.com

Travel Services International, Inc., is a leading specialized distributor of leisure travel products including cruise vacations, vacation packages, domestic and international airline tickets and European auto rentals, and is a leading provider of travel services, such as electronic hotel reservation services, specialized hotel programs and services and incentive travel programs. The company provides services to both travel agents and travelers, offering a unique combination of specialized expertise, the ability to compare options from multiple providers and competitive prices. More information about Travel Services International, Inc., may be obtained through their Web site at www.mytravelco.com.

Airtours plc has 15 million customers from 24 countries around the world. The Group operates over 80 principal brands, 93 hotels and resort properties, 52 aircraft, four cruise ships and employs more than 29,000 people. The Group has market leading positions in leisure travel in the UK, Scandinavia and North America. Airtours plc is listed on the London Stock Exchange.

 

###

Contact:
Jennifer Hudson
Michael & Partners 
972.716.0500 x102
[email protected]

Also See Lexington Services and CSC Align to Provide Framework for State-of-the-art Hotel Central Reservation System - SPIRIT / May 2001 
Candlewood Hotel Company, Inc., Selects Lexington® Services For Global Reservations / Feb 1999 


To search Hotel Online data base of News and Trends Go to Hotel.Online Search

Home | Welcome! | Hospitality News | Classifieds | Catalogs & Pricing | Viewpoint Forum | Ideas/Trends
Please contact Hotel.Online with your comments and suggestions.