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Meeting Planning Process |
ATLANTA, Aug. 15, 2000 - Bass Hotels & Resorts
(NYSE: BAS; London), the world�s most global hotel company, is making meeting
and group planning easier with the launch of a new web site at www.meetings.basshotels.com
. The new site is the largest hotel meetings web site offering extensive
information on Bass Hotels & Resorts� more than 2,900 hotels worldwide.
�The meetings market is a dynamic and fast growing segment for Bass Hotels & Resorts,� said Ravi Saligram, chief marketing officer and managing director of global strategy for Bass Hotels & Resorts. �For this reason, we want to build on our relationship with all meeting planners, which includes developing this new site to simplify the meeting planning process. This new business - to - business e-commerce initiative is yet another step by Bass Hotels & Resorts to aggressively build on its leadership position in digital channels.� Saligram added that the new site offers more hotel information than any other site and that planners are sure to benefit from Bass Hotels & Resorts� diverse portfolio whose brands include Inter-Continental, Crowne Plaza, Holiday Inn, Holiday Inn Express and Staybridge Suites by Holiday Inn. As well, the new, easy-to-navigate site provides meeting planners with extensive content, such as photographs, virtual tours, descriptions of each property�s hotel features, conference and meeting facilities, including room dimensions, capacity information, floorplans, and much more. In addition, the site features Destination Guides showcasing weather information, currency exchanges, local time, a host of travel tips, and area attractions. Planners also will benefit from the site�s Quick Hotel Search application which will allow them to search for the property best suited for their hotel brand, location and event needs. RFPs can be submitted electronically with a guaranteed response within 24 hours. A selection of high-resolution screen captures from Bass Hotels & Resorts� new meetings web site are available in the press room at www.basshotels.com site. Bass Hotels & Resorts®, the hotel business of Bass PLC of the United Kingdom, operates or franchises more than 2,900 hotels and 460,000 guest rooms in more than 95 countries and territories. |
Bass Hotels & Resorts Melanie Brandman 212-983-7145 Elisabeth Taylor 770-604-5141 www.basshotels.com |
Also See | Bass Hotels & Resorts Creates Hotel Clusters for Cross Selling Utilizing Delphi MPE / May 2000 |
Bass Hotels Streamlines Request for Proposal Process with Lanyon's RFPassist / May 2000 |