News for the Hospitality Executive
Enrich Your HITEC Experience by Visiting NHK WORLD TV
Research shows that when it comes to IT spending in 2012, guestroom technology is topping the charts,
with enhanced HD TV content a big focus; NHK WORLD TV delivers the news and lifestyle
programming that today's international travelers demand while enhancing revenues and loyalty
Visit NHK World TV in Booth 1231 at HITEC June 25-28 at the Baltimore Convention Center
Tokyo — June 21, 2012 — Reports from the 2nd Annual Lodging Technology Study, conducted by Hospitality Technology magazine to identify purchasing trends in 2012 and beyond, show that guestroom technologies are the main focus for capital expenditures this year. Hoteliers looking for in-room solutions that deliver information and entertainment on demand, establish hotel and brand differentiation, and leverage existing business partnerships should be sure to add NHK WORLD TV to their list of must-see exhibits at the Hospitality Industry Technology Exposition & Conference (HITEC) next week in Baltimore.
Distributed by Japan International Broadcasting Inc., NHK WORLD TV, which is exhibiting at HITEC for the first time in Booth 1231, provides 30 minute weekday and weeknight newscasts produced in English and in stunning HD, with content coming from 80 correspondents stationed in 30 news bureaus around the world, including London, New York, Los Angeles, Beijing, Jerusalem and Cairo. Today 85.5 million households in Europe, 32.5 million in the Middle East and Africa, 30.5 million in Asia, 7.3 million in North and South America, and 440,000 in Australia and the South Pacific are devoted viewers of NHK WORLD TV.
"Armed with this information, there should be no question as to why hotels should visit NHK WORLD TV at HITEC," said Jay Campbell, NHK WORLD TV U.S. contact. "This free-to-guest, English-speaking, international channel is the ideal complement to any hotel's new or existing in-room TV channel lineup. Broadcast 24 hours a day from Tokyo, NHK WORLD TV brings the culture, art, music, anime, business, fashion, travel, cooking, science and other Asia-focused programming that travelers from this region demand.
From the moment HITEC attendees see the 30x30 booth, located directly across from the concession area, they will be drawn by the stunning HD programming and live news broadcast delivered in a content that is familiar and comfortable to consumers around the world.
Today, 154 million households spanning 130 countries and regions view NHK WORLD TV, proving that it is not just in demand by Asia-Pacific travelers to the U.S. As dependency on in-room technology grows, adding NHK WORLD TV is a preven way to enhance international travelers' experiences while providing operational benefits as well:
To pre-schedule an appointment, email Jay Campbell at firstname.lastname@example.org or call (201) 666-5131.
NHK (Japan Broadcasting Corporation) is Japan's sole public broadcaster, operating the country's largest national and international television network. In Japan, NHK offers four TV channels (two terrestrial; two satellite, All channels are digital HD), and three radio services. NHK also operates two international television channels NHK WORLD TV (English, HD, 24/7) and NHK WORLD PREMIUM (Japanese,24/7) and offers international radio services in 18 languages. NHK WORLD TV can be viewed by more than 150 million households worldwide.
About Japan International Broadcasting, Inc.:
Japan International Broadcasting Inc. (JIB), a subsidiary of NHK, is responsible for the worldwide distribution of the HD English language news/lifestyle program “NHK WORLD TV”, as well as the Japanese language program “NHK WORLD PREMIUM.” Currently, the two channels are broadcast around the world on three international satellites and reach households, hotels and others via DTH, cable, IPTV and terrestrial broadcast.
(440) 930-5770 Direct
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