News for the Hospitality Executive
Cristina Romero-Peri Named Director of Sales for the
of Vila Vita Parc and Herdade dos Grous in Porches, Faro, Portugal
LOS ANGELES, Nov. 23, 2009 Vila Vita Parc Resort & Spa,
the Five Star luxury resort in the Algarve in Portugal, for the first
time has appointed a USA-based director of sales tasked with developing
upscale leisure business primarily in the United States but also
throughout the Americas.
Cristina Romero-Peri, a consummate hospitality sales and marketing executive with experience with leading hotels and resorts in Mexico and the U.S., has been named Vila Vita's Director of Sales for the Americas. Ms. Romero-Peri is also responsible for the resort's country wine estate, Herdade Dos Grous, which boasts award-winning wines.
Ms. Romero-Peri joins a new team at Vila Vita under CEO Luís Fernandes, who she worked with previously both when he was Executive VP of Kor Hotel Group and when he was Managing Director of Las Ventanas al ParaÃso, the Five Diamond Rosewood resort in Los Cabos, Mexico. Mr. Fernandes is spearheading the repositioning of Vila Vita as an international, ultra-luxury resort, and appointing Ms. Romero-Peri to build business in the U.S. and throughout the Americas is a key component.
Prior to joining Vila Vita, she was Regional Director of Sales & Marketing, Mexico for Capella Hotels & Resorts. Previous positions include Area Director of Sales & Marketing, Mexico for Kor Hotel Group; Director of Sales & Marketing for Las Ventanas and One & Only Palmilla, also in Los Cabos; and Senior Sales Manager, Lâ Ermitage Beverly Hills.
Vila Vita celebrates the best of Portugal, immersing guests in ultra-luxurious and authentic Portuguese experiences in a stunning seaside setting in the enchanting Algarve with every imaginable service and amenity.
Among the highlights of Vila Vita are:
1,465 acres are graced with flowering gardens and organically grown fields of vegetables, olive and orange groves, and extensive vineyards.
An array of livestock is naturally raised, from cattle and sheep to Belgian horses. The estate's wetlands attract many species of birds, and indeed Herdade dos Grous is Portuguese for Country Estate of the Cranes. Guests enjoy tours, wine tastings, walks, bicycling, swimming in the infinity pool and picnics by horse-drawn carriage as well as learn about organic farming and horse breeding. With so many organic products produced on the estate, mouth-watering gourmet dining is a focus at the restaurant featuring traditional Portuguese dishes.
Guests often spend a night or two at the farm, as well, enjoying the simple yet comfortable and charming accommodations.
Ms. Romero-Peri can be contacted at: 626-354-3258, firstname.lastname@example.org.
Marian Gerlich/Ed Placidi
13447 Erwin St.
Valley Glen, CA 91401 USA
Fernandes Appointed CEO of the VILA VITA Parc Resort in Porches, Faro,
Portugal / June 2009
|Luis Fernandes Named Chief Operating Officer forTy Warner Hotels and Resorts / December 2005|
|Luis Fernandes Named Managing Director for Rosewood’s Las Ventanas al Paraiso / June 2003|