Hotel Online  Special Report

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 Independent European Hotel Groups, Hampshire Hospitality
& Leisure and Partner Hotels Europe Collaborate
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Hilversum, June 14, 2004…United we stand: Hampshire Hospitality & Leisure has joined Partner Hotels Europe, the first co-operation of independent European hotel groups. This unique co-operation allows the Dutch hotel group to offer its guests a reliable network of over 450 private, individually operated hotels throughout Europe. Partner Hotels Europe and the six hotel groups involved strive for a synergy between the hotels and are highly dedicated to set an excellent example of good international business collaboration.

European teamwork: a future together

The concept of Partner Hotels Europe is aimed at offering loyal Hampshire guests destinations and accommodation in their immediate European surroundings, where they may feel just as much at home as they do in their favourite Hampshire hotel. Also, this European teamwork will receive great benefits for the hotels included. Janneke Nijenhuis, Commercial Director of Hampshire Hospitality & Leisure: "In effect we have extended our original concept to encompass a European platform. Costly marketing tools - such as international trade fair representation, brochures and internet platforms – become affordable when they are supported by 450 properties."

Six groups in seven countries united

Partner Hotels Europe is the first co-operation of independent European hotel groups with a common belief in owner dedicated management, personal atmosphere and hospitality that comes from the heart. Partner Hotels Europe consists of six hotel groups in seven European countries: Danske Kroer & Hoteller in Denmark (86 hotels and Inns), Hampshire Hospitality & Leisure in The Netherlands, Belgium and western Germany (37 hotels), Charme & Relax Hotels in Italy (153 members in the superior class), Euro Hotels in Norway (29 city and country hotels), Idyll Hotels in Switzerland (15 rural hotels operated on ecologically friendly principles) and Ring Hotels in Germany (176 hotels). Partner Hotels Europe is the perfect choice for both business and leisure travellers throughout Europe.

Partner Hotels Europe published an exclusive brochure – the PHE Guide – which contains detailed particulars of all hotels (including maps to show exact locations, useful contact addresses for reservations and more). This free catalogue is available in German-English and Italian-English. Also see www.partnerhotelseurope.com

A growing number of hotels in The Netherlands and abroad are joining Hampshire Hospitality & Leisure. For an overview of all connected hotels, reservations or information regarding packages and brochures, contact Hampshire Hospitality & Leisure via +31 35 672 00 77 or check  www.hampshire-hotels.com.

Hampshire Hospitality & Leisure was founded in 2001. The group offers three  brands: the high yield ‘A Hampshire Classic Hotel’, the four star ‘Hampshire Hotels’ and the comfortable three star ‘Hampshire Inns’.

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Contact:

Hampshire Hospitality & Leisure
Etienne Verkerk – General Manager
Tel. no: +31 35 - 672 00 77
E-mail : verkerk@hampshire-hotels.com


 
Also See: 2004 European Ranking of Hotel Groups; Best Western Holds Top Position of 25 Brands in Europe / MKG Consulting / February 2004


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