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Mainsail Management Group, Inc., Princeton Properties, Inc.
and Summit Accommodations, LLC Sign Franchise
Agreements with Marriott ExecuStay
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Washington, D.C. – Sept. 11, 2003 – Marriott ExecuStay, the corporate housing division of Marriott International, Inc. (NYSE:MAR), today announced continued expansion of its franchise system with the signing of three new franchise agreements for the Atlanta, Boston/Metro-West and the greater Phoenix areas.  The new franchise agreements, which bring the number of ExecuStay’s total franchised markets to nine, are with existing franchisee Mainsail Management Group, Inc. for Atlanta, and with new franchisees Princeton Properties, Inc. for Boston/Metro-West and Summit Accommodations, LLC for Phoenix.

Joe Lavin, executive vice president and managing director for Marriott ExecuStay, said, “ExecuStay’s ability to attract quality operators like Mainsail, Princeton Properties and Summit reinforces that corporate housing providers aligning with an international hospitality system is an idea whose time has come.  ExecuStay is well on the way to achieving our goal of unifying the industry’s best operators under the Marriott umbrella of consistency and excellence.”   

Added Greg Laubach, Marriott ExecuStay’s senior vice president of business development, “Franchising with Marriott ExecuStay leverages the acumen and local market relationships of our franchisees with the power of the Marriott brand, our Marriott Rewards® guest loyalty program and our effective customer distribution channels.  By working in tandem, we are building more value together.” 
 

New Marriott ExecuStay franchisee Princeton Properties, founded in 1973 as a full-service real estate company, specializes in building, acquiring, rehabilitating and managing apartments in Massachusetts, New Hampshire, Maine and Florida.  Today, Princeton Properties manages over 5,000 apartments in 32 communities, and is the largest provider of corporate furnished apartments in New England.

Terence F. Flahive, president of Princeton Properties, is a 


Joe Lavin, second from right, executive vice president and
managing director, Marriott ExecuStay, welcomes new
franchisee Princeton Properties.  Representing Princeton
are, from left, Karen A. Corcoran, regional sales manager;
Terry Flahive, president; and, far right, Diane Bonder,
property manager. 
hospitality industry veteran who held senior operations and marketing positions with New England-based Dunfey Hotels and Omni Hotels throughout the 1970s and 1980s.  Flahive currently serves as vice president of the Corporate Housing Providers Association (CHPA), the only international trade association dedicated to the corporate housing industry, and will serve as its president in 2004. 

“We are thrilled to be joining Marriott ExecuStay, said Flahive.  “With Princeton’s strong New England base and Marriott’s global network, this is an exciting opportunity for both of us.”

Summit Accommodations has operated a successful corporate housing business in Phoenix since 1999, and prior to that operated in Austin and San Antonio.  Through their new Marriott ExecuStay agreement, John and Deanna Reyes, principals of Summit, now operate ExecuStay’s corporate housing program in the Phoenix metropolitan area.   

“Summit began providing corporate housing 15 years ago, as the concept was gaining in popularity and recognition, and we feel it’s significant that an international company like Marriott is on the cutting edge of franchising in this segment,” said Deanna Reyes.  “Being part of Marriott is a double win – for us and for the travelers we serve.” 

Mainsail, currently operating Marriott ExecuStay franchises in Tampa, Fla., and Greenville, S.C., will assume ExecuStay’s Atlanta business operations. Joe Collier, president of Mainsail, said, “Our expansion into the Atlanta market is consistent with our plans to grow our Marriott ExecuStay business throughout the Southeast.”

Marriott ExecuStay, with approximately 5,000 apartments in the U.S., is part of Marriott International’s extended-stay lodging portfolio, which also includes Residence Inn, TownePlace Suites and Marriott Executive Apartments.  

MARRIOTT INTERNATIONAL, INC. (NYSE:MAR) is a leading worldwide hospitality
company with over 2,600 lodging properties in the United States and 68 other countries and territories. 

Contact:

Dee Dee Dochen

Marriott ExecuStay
(713) 432-7575
[email protected]
Also See: The Plasencia Group Appoints Jessica L. Corcoran Director of Marketing and Business Development / Aug 2003

The Florida Mid-Year Lodging Report / Ernst & Young LLP / Sept 2003


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