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CLUBHOTEL Network |
February 24th, 2003 -
HMC (Hospitality Marketing Concepts), one of the world's leading providers
of travel industry membership and database management programs, was selected
by SINA Hotels, located throughout Italy, to develop and manage their loyalty
program. Under the 2-year agreement, SINA�s superior-quality hotels
will be promoted through HMC�s worldwide CLUBHOTEL membership program.
HMC's CLUBHOTEL (www.clubhotel.com) is a network of hundreds of premier hotel and resort clients around the world. The CLUBHOTEL membership program offers a variety of benefits at participating hotels to more than half-a-million members worldwide. By joining CLUBHOTEL, loyal patrons of SINA Hotels will enjoy a number of benefits at any of SINA�s 10 properties, including a voucher for a complimentary room night, upgrades and preferred room rates as well as discounts on dining, bar service and use of banquet facilities. �SINA Hotels are located right in the heart of prestigious destinations where Italian tradition, style and excellent cuisine are customary,� said Simona Luciani of SINA Hotels. �CLUBHOTEL members will enjoy the elegant taste and particular atmosphere that Italy can offer. Whether they�re travelling for business or for pleasure, all members will receive a warm welcome when they stay at any SINA Hotel.� "We have extensive experience in providing membership programs for leading hotels. Said Mokhtar Ramadan, CEO of HMC. �We understand what local business executives and frequent business travellers look for when they select top-tier accommodations and dining. Now CLUBHOTEL members can enjoy these privileges when they visit any SINA Hotel.� ABOUT HMC
ABOUT SINA HOTELS
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Contact:
Ann Peyton-Merin Hospitality Marketing Concepts, LLC 15751 Rockfield Blvd., Suite 200 Irvine, California USA 92618 toll-free (866) 212-4HMC (949) 454-1800 [email protected] http://www.clubhotel.com |