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All-Inclusive Brand Properties in Mexico |
ACAPULCO, Mexico (April 22, 2002) -- After opening its 11th hotel in
Mexico in Puerto Morelos just four months ago and upgrading its Mexico
City hotel to the luxury Gran Meliá brand at the same time, Spain-based
Sol Meliá Hotels & Resorts, is continuing to ride a wave of
success in Mexico. During the 27th Annual Tianguis Turistico, Mexico's
largest trade show and marketplace for wholesalers, tour operators and
travel agents from 40 countries, Sol Meliá announced another Gran
Meliá upgrade to the five-star Meliá Cancun Convention Center
Beach & Spa Resort. The upgrade will take place in fall 2002.
Schreibmaier said the success and demand for the Paradisus luxury all-inclusive brand has prompted the company to expand the product offering by converting a current five-star Meliá brand hotel in Costa Rica (the Meliá Playa Conchal All-Suite Beach & Golf Resort) to a Paradisus resort later this year. Sol Meliá's signature Royal Service room category which is a standard option in all Gran Meliá brands, will also become a standard option in all Paradisus Resorts by 2003. Royal Service features include private check-in, butler service, concierge service, an exclusive pillow menu, private breakfast and cocktail lounge, late check-out and more. Travel agent response to Meliá, Gran Meliá and Paradisus product offerings continues to be very strong. According to Schreibmaier, Sol Meliá has more than 33,000 travel agents in North America and Mexico who are members of the company's Club Amigos travel agent loyalty program and 25 percent of them book actively each month. There are more than 60,000 Club Amigos members worldwide. Sol Meliá Hotels & Resorts is one of the world's most successful hotel companies with its four brands � Meliá Hotels, Tryp Hotels, Sol Hotels and Paradisus Resorts � with over 350 hotels in more than 30 countries worldwide. |
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Kathy Hernandez YP&B (407) 875-1111 [email protected] www.SolMeliá.com |