"We are delighted to have developed a strategic relationship with eCommerce, an organization poised to provide the perfect combination of technical expertise and service to the hospitality industry in the South Pacific region. Our technology has been readily accepted throughout the world and the ASP model has been recognized to be the most revolutionary concept to impact the industry for years. Using the Internet to deliver our technology to the user, it is the first true solution that not only increases the efficiency at the hotel, but lowers distribution costs, especially for the international sector." Hendrickson added, "eCommerce brings a global perspective to doing business which is critical to today's hotelier. We look forward to great success together."

Gary Marshall, President and founding principal of eCommerce agreed. �After having reviewed in some detail the various hospitality reservation and distribution systems available around the world, it became apparent that Unirez is by far and away the best potential solution for the Pacific marketplace, with a comprehensive and flexible inventory management system, tied to critical distribution through all the major Global Distribution Systems (GDS) plus major travel portals, Expedia, Travelweb and Travelocity.�

It is clear that what the industry needs is an inexpensive and effective distribution system without expensive �marketing levies� that are becoming less effective and increasingly meaningless in the changing distribution environment brought about by the Internet.

�Unirez offers a unique and innovative turnkey solution to the local and international hospitality industry, for inventory and reservation management with multi-channel distribution capability,� Marshall said. �As it is ASP based, there is no software to purchase, no big hardware investment necessary and no expensive maintenance contracts, just a pay as you go net transaction fee, which is significantly less than most other systems. No booking, no cost!�

Marshall continued, �It is now possible for properties to have a single image inventory, accessible and bookable from their own web site, all the GDS, major travel portals, and used for internal reservation processes. I am not aware of any other software suite, or ASP model, available to the hospitality industry that does all this so cost effectively. It is certainly providing clients with a vital edge�

With offices in Dallas, Rome, and now Melbourne, Unirez is the fastest growing reservation services provider in the world representing over 1800 independent hotels, resorts and chains worldwide. Using the ASP model, Unirez has developed the next generation reservation system technology that gives the individual hotel an unprecedented level of control and functionality. Unirez provides seamless connectivity to all GDS, an Internet booking engine where a hotel can link its proprietary web site allowing the guest to make real-time reservations, connectivity to the world's largest travel portals including Travelocity, Expedia and TravelWeb, complete CRO software, as well a private label voice services. Through the Internet, hotels enter and maintain all their information including descriptive, rates, and availability. The system allows for each distribution channel to be managed independently, and changes flow automatically to the selected channel or channels.  With the Unirez system, the hotel can have access to all distribution channels yet only have to manage one database of information.  

eCommerce Consultants delivers and oversees the implementation of strategies to tourism and hospitality clients, looking to achieve a presence, incremental revenue and increased efficiencies through the use of backend solutions, coupled with the Internet, and traditional GDS distribution channels, for B2B2C, B2C and B2B applications.