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Hilton Hotels Corporation Chooses TravelCLICK�s Hotelligence Reports for its Properties |
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Chicago � October, 2000 - Richard W. Gray, chairman
and co-CEO of TravelCLICK, announced today that Hilton Hotels Corporation
has subscribed to TravelCLICK�s Hotelligence Reports for all their domestically
owned and managed Hilton and Doubletree hotels.
The new Hotelligence Reports will provide each Hilton and Doubletree hotel with a detailed monthly booking report for the property and for its local competitive set drawn directly from reservations made through the Sabre, Galileo, and Worldspan Global Distribution Systems (GDS). This data covers over 85 percent of the 44 million electronic hotel reservations made annually by travel agents around the world. By using the historical pricing, distribution, and comparative performance information contained within Hotelligence and combining that information with its own internal data, Hilton Hotels Corporation will be better able to maximize its revenues from the important travel agent distribution channel. �TravelCLICK�s Hotelligence Reports give us the tools to evaluate our historical market penetration and placement, and adjust our future pricing and promotional offers accordingly,� said Dieter H. Huckestein, president, hotel operations for Hilton Hotels Corporation. �All of our domestically owned and managed Hilton and Doubletree properties will, for the first time, have data which they can use to develop extremely targeted marketing programs. Moving market share and increasing average daily room rate are key to profitability. Hotelligence will help us do that.� �By providing an invaluable source of market and property-specific data tailored to each of their properties� competitive sets, Hotelligence Reports allow Hilton Hotels Corporation to identify proactive marketing and promotional tactics that can really impact results,� said Gray. �The ability to track market share and travel agency booking information, combined with distribution system analysis and revenue management tools, positions domestic Hilton and Doubletree properties to out-perform their competition.� �As one of the leaders in the hospitality industry, Hilton Hotels Corporation�s decision to make TravelCLICK�s Hotelligence Reports their distribution management tool of choice for their Hilton and Doubletree domestic properties is extremely significant,� said Ray Cohen, president and co-CEO of TravelCLICK. �It reinforces the importance of these actionable reports to hotel operators and owners alike.�
Take control of your hotel's financial future and get the advice you need to exceed your performance goals. TravelCLICK offers a cost-effective and flexible way to communicate promotional messages to travel agents and consumers. We also provide customized reports to help you analyze the competition.
TravelCLICK data products provide hotel managers and the hospitality industry with specified rate and reservation reports culled from the world�s most comprehensive data sets available. The company�s media products provide hotels and other travel suppliers with highly targeted, cost-effective ways to offer packages and property news to travel agents. Established in 1996 as Global Marketing Services (GMS), the company entered into an investment partnership with Bain Capital, Inc. in 1999 to fuel its expansion. Recently, the company changed its name to TravelCLICK to reflect an expanded product base, including PHASER, Hotelligence Reports, ChannelTRAK, Galileo Headlines, Sabre and Abacus PromoSpots, Sabre Virtually There and Galileo Featured Property. TravelCLICK, Inc. is the world�s preeminent provider of digital media and data solutions to the travel industry. Headquartered in the Chicago area, TravelCLICK has a rapidly growing workforce of over 250 employees spanning more than 130 countries. The company has divisional offices in New York; Chicago; San Francisco; Geneva; Switzerland; and Melbourne, Australia. TravelCLICK customers include thousands of individual properties from national and international hotel and resort chains, and other travel suppliers, such as Accor; AirFrance; Avis; British Airways; Choice Management & Realty Services; Delta Hotels & Resorts; Fairmont Hotels & Resorts; Forte Hotels; Four Seasons Hotels & Resorts; Hilton Hotels Corporation; Hyatt Hotels & Resorts; Kimpton Hotel Group; Leading Hotels of the World; Loews Hotels, Inc.; Lufthansa; Marriott Hotels, Resorts and Suites; The Peninsula Group; Radisson; The Ritz-Carlton Hotel Co.; SAS; The Savoy Group; Shangri-La Hotels; Sol Melia; Starwood Hotels & Resorts; USAirways; Utell International; and Virgin Atlantic. For more information on TraveCLICK, Inc. and their revolutionary products go to http://www.travelclick.net |
TravelCLICK, Inc. Nancy Hill, 847/969-0822 [email protected] www.travelclick.net |