MINNEAPOLIS, MN, July 12, 2000 - After a detailed study of the different hospitality yield vendors, students of the Ecole hôtelière de Lausanne (EHL), as part of their final exam requirements, authored a case study on IDeaS, Inc., and e-yield�, the company�s yield management solution.  The case study was developed in June 2000 by Elke Carle, Gabriele Frei , Philip Schneider and Renaud Lamoureux.

�We investigated the various yield or revenue management vendors, � said Renaud Lamoureux.  �For us, there was no question. We wanted to perform the case study with IDeaS because of their proven track record, market leadership and the feedback we received from the company�s customers about its outstanding services and solution. We would like to thank the IDeaS� team for accepting to work with us and revealing some of its strategies and concepts, and its future vision of the e-yield� solution.� Fabian Specht, IDeaS� Director of Business Development and Distribution added: �We are pleased that the students involved were able to achieve an excellent review of their exam and that IDeaS could contribute to the case study. We have clearly stepped ahead of the competition over the past 18 months. Our recent success stories in the market place deliver plenty of material for the students to analyze and review. The case study with analysis will provide meaningful information to everyone who wants to have a closer look at yield management solutions today.�

IDeaS is working with many different hotel schools on yield management projects and seminars. �It is extremely important to provide to today�s hotel school students all the insights about yield management, technology and the possibilities in the market. They will step into the business world soon and with this detailed knowledge they will be a valuable asset for any hotel or hotel chain in the future,� said Uli Pillau, IDeaS� Managing Director EAME. �We are very happy that companies like IDeaS assist us and our students with their work. This brings reality even closer to the theoretical studies we perform during the year and it adds an important component to the overall success of our institution as a business school for the hospitality industry� said James Wade, EHL�s Director of Marketing. 

Located in Lausanne, Switzerland, the Ecole hôtelière de Lausanne (EHL) is one of the world�s best-known and most respected schools of hospitality management.  For more information, visit www.ehl.ch.