Mr. R. Randall Rollins, Chairman
And
Mr. Gary W. Rollins, CEO, President and COO
Rollins, Inc.
2170 Piedmont Road, NE
Atlanta, GA  30324

Dear. Misseurs Rollins:

I was stunned to see that Orkin had provided video to ABC News Primetime denigrating an industry with so much potential business for your company.

After this I would never allow one of my hotels to use your company.  I just could not be sure when information from my hotels might be used to hurt my business and that of my peers.

While certainly any infestation in a building is bad, bed bugs are a very rare occurrence.  Your company�s promotion of it as a problem in the consumer media is certainly not going to get you more business.  I was told several months ago that your Public Relations staff was also promoting this same story to the print press.  From a marketing perspective you would have been better served having your line employees working with individual hotels to see if they have the problem and working in a positive way to correct it.

I have regular opportunities to speak to my peers in various settings.  I am going to take some of those opportunities to share my view about Orkin�s actions with them and caution them about how you might use information from their hotels in your shameless self-promotion.

With Sincerity,

Kirby D. Payne, CHA
President
American Hospitality Management Company