Attended by over 100 industry executives, the one-day workshop stressed on the need and importance of enhancing  the customer experience through  effective use and deployment of technology, helping differentiate and drive business to a Hotel - culminating in a ROT - Return On Technology.

With Hong Kong now in recovery mode after the unfortunate outbreak of SARS, and keen to get back on track as quick as possible, the timing of the workshop could not have been better.

The event showcased products and presentations from some of the world�s leading Technology Companies such as AVAYA Systimax, Cisco Systems, HP, Hutchison Telecom, iMagic, inter-touch, Micros-Fidelio and Roctec. Presentations and company profiles can be downloaded here.

These companies were specifically selected all they have a focus on the hospitality industry and understand what it takes to help businesses especially under these trying conditions.

Daniel Cheung - General Manager - Hong Kong Exhibition Services Ltd., came along to endorse the show which was originally scheduled to coincide with HOFEX 2003, and is now a pre-cursor to HOFEX 2004 scheduled to run from FEB 10-14 2004 at The Hong Kong Convention and Exhibition Centre at which time, the next Hospitality Technology Workshop and CIO Forum will be held.

Terence Ronson Managing Director of Pertlink Limited the show organizers had this to say; �We were pleasantly surprised at the turnout and feedback from the audience and sponsors was extremely positive which confirms the need for such an event. With many hotels projects underway or planned in the area, and the industry on the upswing, we experienced both a B2B and B2C environment � it was really great.�