According to Sebastián Escarrer, �although Sol Meliá is a global multinational company, it is no less true that we bring elements of our Spanish culture and nature to our business wherever we may be. In a city such as London, where we are the only Spanish hotel company to be operating, it is also with great pride and great pleasure that we aim to stake our claim as the �Spanish Heart� of the city�. 

He added that, �Although the Meliá White House is obviously open to all, as it always has been and as it always will be, after the enormous efforts that have gone into renovating the property, we do firmly aim to make this hotel the Grand Spanish Hotel in London, the hotel in which all of my fellow countrymen will feel at home and in which those guests from other countries may get to know and to appreciate the quality of the products and services which have made Spanish tourism famous all over the world  while also enjoying the very best of the rich and varied Spanish cuisine�.

He ended by adding that, �the British market is one of the most important markets for Sol Meliá, with 18% of the travelers that stay in our company�s hotels come from the UK. In spite of this excellent relation with the UK tourism industry, we had never been able to gain a foothold �in situ�. Now, all of those fans of Sol Meliá in this country will no longer have to travel to another country to enjoy the quality of the products and services provided by Meliá Hotels and the company in general, now freely available in our London home: the Meliá White House�.
 
A hotel with history

Built in 1936, and providing 582 rooms and 115 apartments, the White House Hotel has had a splendid history and has become widely known, amongst other things, for its role as home to the �Fabian Society� whose members included such illustrious intellectuals as George Bernard Shaw and Virginia Wolff. Many years ago it was also named as one of the city�s listed buildings largely due to its splendid façade and its use of some of the finest  elements of Art Deco architecture.

Located in the heart of London, alongside Regents Park and only a few minutes� walk from Oxford Street and Piccadilly Circus, the Meliá White House is a reference point for getting to know one of the most cosmopolitan cities in the world. The Madame Tussaud Wax Museum, the British Museum, Camden Town and its market, Buckingham Palace & Gardens � just a few of the attractions so near the Meliá White House, a prestigious hotel providing hotel products and services to satisfy the most discerning guests. 

After the renovation, the new Meliá White House is also now a hotel offering one of the finest selections of quality cuisine in the capital. Also with a great choice, from the breakfast buffet, to the �La Albufera� �à la carte� Restaurant with show-cooking and Mediterranean specialties, or the exclusive �L�Ouverture� restaurant providing international cuisine. All ideal settings for hotel guests and passers-by to enjoy the finest cuisine in the heart of London.