The composite Lodging Executive�s Sentiment Index (LEsI) calculated for the month of June is 44.6�the lowest reading since its inception 13 months ago down from 53.6 last month. The Current Situation Index recorded its lowest reading ever at 25.0 from 35.7 last month, and the Future Expectations Index recorded a 64.3�down from May�s reading of 71.4. The 64.3 reading continues to mark expansion since a LEsI reading of 50+ marks the lodging industry as generally expanding; and below 50, the industry is generally declining [the distance from 50 is indicative of the strength of the expansion or decline].

The Rooms Reservations Index calculation for the month of June dipped below flatline into negative growth and reads at 46.4 as compared to 50.0 for May. The Rooms Reservation Index asks executives what they expected for rooms reservations/bookings over the next 12 months compared to the last 12 months. 

In its fourth monthly reporting, the Lodging Employment Index signaled a significant reduction in the total number of non-management employees with an index reading of 42.9 compared to 65.4 for the previous month, May. With the reading below flatline, the Employment Index reading corroborates the general decline in the current situation as well as for the near term by lodging industry executives.
 

About the Index

Created by researchers at LodgingForecast.com, the LEsI tracks on a month-to-month basis a 12-month outlook for the lodging industry. The LEsI is a nationwide poll of lodging industry executives in operations, finance and development, and marketing who represent all segments of the lodging industry. LodgingForecast.com holds its executives� responses in strictest confidence; only the final summary analysis is reported, and the summary analysis encompasses upwards of 1.3 million hotel rooms.

Following the Purchasing Managers Index method of tracking economic indicators, the LEsI satisfies the need for real-time information for executive decision making in the lodging industry. Inaugurated in June 2000, the LEsI is a diffusion index--a convenient summary measure showing the prevailing direction of change and the magnitude of change for the Lodging Industry. The LEsI is a leading indicator based on opinions of lodging executives looking into the future as well as weighing in on the current situation.

LodgingForecast.com is a division of the consulting firm evanjoeray, LLC
that publishes several lodging-related indicators each month. In agreement with PKF�s Hospitality Research Group and using proprietary forecasting models, LodgingForecast.com generates the LEsI and 18-month forecasts for occupancy, ADR, RevPAR, and employment costs.