Denver, CO � (July 16, 2001) � Several
hotels attended Aspire�s new revenue management program, Beyond Revenue�
last week in Denver. The program was held at Hotel Teatro and was
designed to give independent hotels and resorts new inventions, resources
and knowledge in how to make more money using their key revenue channels.
Those channels include:
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Internet
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Reservation sales
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Yield/revenue management
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GDS
To date, numerous hotels, resorts and property management programs have
attended the program, including: La Costa Resort and Spa, Hotel Ambassador,
Resort at Squaw Creek, Hyatt San Jose, Fairmont Hotels Worldwide, La Jolla
Shores Resort, Silvercreek Resort, InnSuites Hotels, Ramada Plaza Hotel
International, Eldorado Hotel, Mesa Verde National Park and Vail Cascade
Resort & Spa.
The program has received high praise from its attendees. Larry Jackman
General Manager/Owner of La Jolla Cove Suites said, �Beyond Revenue is
an outstanding program worth twice the price. The best investment in time
I have ever spent!" Testimonials from clients are listed on Aspire�s
website, www.aspiremarketing.com.
Course Details:
Managing Change and Unleashing the Potential in People
This ½ day session focuses on innovative techniques to maximize
your own personal power and create passion throughout your organization.
Understanding how to maximize your own potential will allow you to unleash
the potential of others around you and effect change. This is critical
to facilitating the Beyond Revenue approaches you will want to execute.
Aspire Reservation Sales Impact� Formula Train-the-Trainer Certification
This program certifies a participant to train Aspire�s highly successful,
Reservation Sales Impact� Formula program at your property. We train
each participant on our trademarked reservation selling process including
how to meet each customer�s needs, paint a customer focused picture of
the Hotel�s unique experience, effectively present price and create stronger
customer value, in order to increase your conversion and revenue capture.
Yield/Revenue Management
This full day program will begin with the philosophy and components
of an effective yield management machine. In advance of the program,
Aspire will review your current tools and determine key revenue maximization
opportunities. An innovative yield simulation will be conducted to
ensure knowledge and applications have been applied. After being
coached on key yield/revenue management strategies, you will receive a
complete yield management enhancement package that can be easily implemented
at your property.
Optimizing Internet and GDS Revenue Channels
Experts will take you into the trenches to discuss web marketing and
show you how to increase your revenue capture and make your marketing dollars
work smarter. A website audit of your property is also included showing
you specific opportunities on how your website can generate more income.
In addition, we will show you how to maximize your GDS performance to increase
revenues captured. Participants will receive a GDS review and detailed
recommendation on how to improve their property�s GDS database and its
performance.
Building and Executing your Plan of Attack. Getting Fast, Smart,
Results.
Prior to attending Beyond Revenue�, each participant and their direct
supervisor will complete a Beyond Revenue� Current State of Affairs profile.
These tools are utilized throughout the training to ensure participants
get specific applications to meet the property�s needs. At the end
of day 3, a planning session allows participates to incorporate the training
and information to ensure quick implementation and results at their property.
Renown for outrageous yet disciplined training, Aspire creates a fun,
interactive and results-driven environment. This program provides knowledge,
applicable tools and specific applications to ensure revenue maximization
for your property. Beyond Revenue� incorporates turnkey training
techniques that you can quickly utilize new inventions for revenue growth
and is built for quick and easy execution. Additionally, to ensure
one-on-one coaching time, space is limited to only 10 people per program.
Available Program Dates:
October 10 - 12, 2001 in Phoenix
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Cost per participant is $1,999 and includes 3 days of training, manuals
and breakfast & lunch each day. Lastly, Aspire offers a
money back guarantee.
For information regarding Aspire and Beyond Revenue�,
please contact
Barbara Black at
303-279-0742
or via e-mail at [email protected].
Participants may also sign up for Beyond Revenue on Aspire� website,
www.aspiremarketing.com
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