trip frequency
With Summer Travel on the Horizon, 7 in 10 Americans Are Ready to Roam Despite Economic Challenges
MMGY Global | March 31, 2023
MMGY Global survey observes decrease in overall travel intent but also notable upticks in trip frequency, international trips and planned spending With the spring break travel season in full swing for most Americans, new research by MMGY Travel Intelligence suggests that U.S. travel intentions may be softening somewhat overall. According to the latest edition of the research firm’s 2023 Portrait of American Travelers®study released today, 7 in 10 U.S. adults plan to take a vacation in the next 12 months. While still a strong majority at 70%, the figure is down from 73% in October and down significantly from 86% a year ago. “Any so...
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