travel study
Customers Give Hotels ‘5 Stars’ As Guest Satisfaction With the Industry Surges, ACSI Data Show
ACSI | April 18, 2023
ANN ARBOR, Mich.--Good news for the travel industry: Not only are folks giving in to wanderlust again, but they’re enjoying all the accommodations along the way. According to the American Customer Satisfaction Index (ACSI®) Travel Study 2022-2023, satisfaction across all four industries measured — airlines, hotels, car rentals, and online travel agencies — is up. The outlook is especially cozy for hotels. “After two years of decline, a sweeping surge in guest satisfaction with hotels could signal that the industry is moving past the pandemic,” says Forrest Morgeson, Assistant Professor of Marketing at Michigan Stat...
Gen-Z Places High Value on Travel and Is Ready to Experience the World
StudentUniverse | April 12, 2023
Waltham, Mass. (April 12, 2023) – A new global report from StudentUniverse, a Flight Centre Travel Group company and the world’s largest student and youth travel marketplace, has revealed that despite financial concerns Gen Z is not going to let an economic crisis impede their wanderlust. With 87% of respondents indicating that vocational travel (such as working holidays and study abroad) is important for their career and 78% indicating a desire to enjoy new experiences, the jury is in and Gen Z has ruled that travel is worth the investment. The findings were released today as part of the company’s The State of Student & Youth Trave...
High Demand for Luxury Travel Continues Unabated
The Olinger Group | December 6, 2022
NEW ORLEANS, Dec. 6, 2022 -- Luxury travelers are taking more trips and spending more money as the demand for luxury travel and experiences continues unabated, according to a study conducted in Q4 2022 by The Olinger Group, a market research firm whose specialties include luxury travel and luxury brands. The Q4 study is a follow-up to The U.S. Luxury Traveler Study 2022, which was conducted in the spring to provide baseline information on the identity, expectations, and behaviors of luxury travelers. The Olinger Group timed the studies to coincide with the summer and holiday peak travel periods, thereby providing timely information to com...
Customer Satisfaction With Hotels Continues Free Fall, While Online Travel Agencies Bounce Back Slightly
ACSI | April 26, 2022
ANN ARBOR, Mich.--Customers have started to scratch their travel itch once again, but expectations aren’t being met. According to the American Customer Satisfaction Index (ACSI®) Travel Study 2021-2022, satisfaction with airlines is flying in the wrong direction, hotels aren’t hosting happy guests, and car rentals can’t get back on track. Online travel agencies are the only industry to improve customer satisfaction, but not by much. “Many folks ventured out to travel for the first time since the pandemic hit only to be met with lackluster service and dashed hopes,” says Forrest Morgeson, Assistant Professor of Marketing at M...
Most Americans Plan to Travel in 2022
NerdWallet | March 29, 2022
SAN FRANCISCO - March 29, 2022 - NerdWallet, Inc. (Nasdaq: NRDS), a website and app that provides consumers and small businesses with trustworthy financial guidance, found that 70% of Americans are planning leisure travel in the next 12 months. NerdWallet’s annual Travel Study, published today, found that while many Americans are making travel plans for 2022, the COVID-19 pandemic still impacts their travel decisions. The report, which includes a survey conducted online by The Harris Poll on behalf of NerdWallet among over 2,000 U.S. adults, found that younger generations of Americans are planning to travel more than older generations....
New Survey Reveals What Americans Are Missing the Most: Travel
Hilton | October 12, 2020
According to a new study released Monday by Hilton, 95% of Americans are missing travel right now – are you one of them? It’s not surprising, after six months of restrictions brought on by a global pandemic which led to working and learning from home and little change in scenery … day after day after day. What is surprising though? That within this time, 188 million Americans already feel a ‘travel memory deficit,’ leading to greater stress and the feeling of FOMO on lost or missed out upon special moments with loved ones. Traveling, it seems, is one of the great American pastimes that brings long-lasting joy, with nine in 10 r...
As Consumers and Travel Suppliers Work Through Crisis, Most Travelers Satisfied With Industry Response So Far
J.D. Power | March 26, 2020
60% of travelers agree hoteliers, cruise lines and airlines have demonstrated concern for the health and safety of the traveling public. More than half of the travelers surveyed believe travel suppliers are meeting or exceeding expectations on cancellation policies. A majority of travelers (65%) believe that travel suppliers have provided a good level of information about cleaning procedures. As travelers and travel suppliers struggle to make sense of what impact the coronavirus crisis is having on their personal and professional lives, a pulse survey conducted by J.D. Power finds that the travel industry is genera...
Almost Twice as Many People Prefer Relaxing Vacations to Active Ones, Shows GfK Survey
GfK | April 28, 2017
NUREMBURG, Germany, April 27, 2017 -- Internationally, 59 percent of people prefer a relaxing vacation, while 35 percent prefer an active one Brazil, South Korea and Japan lead for favoring relaxing vacations; Italy, France and Spain lead for active holidays Teenagers are the most energetic, with 43 percent preferring active vacations In a 17-country online survey conducted by GfK, well over half (59 percent) of people say they prefer a vacation "where I relax and take it easy". This compares to just over a third (35 percent) who prefer "an active vacation where I do or see lots of things". Only six percent are ...
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