Kacey Bradley | September 6, 2019
By Kacey Bradley Your pricing strategy should be variable — something that can change and shift with time. You can't anticipate the market and the consumers within it with a rigid structure. To approach hotel room value, you need to consider a variety of factors, not just one. While some components are within your control, others are not. Discover eight things that affect hotel room value below. 1. The Economy It may seem like common sense, but the economy has a significant effect on hotel room prices. Over the last 20 years, the industry saw two major dips — one in 2001, following September 11, and a second in 2008 after the glob...
The Center for Hospitality Research | March 10, 2015
Ithaca, NY, March 10, 2015 - A ten-year study of pricing and revenues in over 4,000 European hotels finds that pricing strategy drives revenue, when hotels are compared to their competitive set. The study, published by the Center for Hospitality Research (CHR), found that hotels that maintained average daily room rates (ADR) somewhat higher than the hotels in their competitive set recorded consistently higher revenue per available room (RevPAR), again compared with their competitor hotels. The study, "Competitive Hotel Pricing in Europe: An Exploration of Strategic Positioning," by Cathy Enz, Linda Canina, and Jean-Pierre van der Rest, ...
Travel + Leisure Releases 15th Annual It List, an Editor-Curated Collection of the Best New Hotels in the World
Why Businesses Should Invest in Soft Skills Training
The Carver Companies Announce Two New National Account Managers
Tourism and Hospitality Instructor Joins RoomKeyPMS’ Implementation Team
As the first news aggregate for the hotel industry, Hotel-Online is the industry’s must-read daily news source for everything hotel curated for busy professionals. Sign up today for industry news delivered to your inbox.