peter tarlow
Tourism Tidbits: Attracting Visitors With Beautification Efforts
Dr. Peter Tarlow | July 14, 2022
By Dr. Peter Tarlow There is perhaps nothing more disappointing than entering a city or location for the first time and seeing garbage-filled streets, urban sprawl, and a lack of greenery. The physical appearance of a community impacts not only the way that both the local population and its visitors see the community and its image but also a community’s ability to market itself. Additionally, well-groomed locales tend to be not only safer locales but promote a physically healthier population. In this post-pandemic world where so many communities have suffered from the plague of Covid, beautification is an essential part of a locale...
Tourism Tidbits: Getting Ready for the Family Vacation Season
Dr. Peter Tarlow | May 19, 2022
By Dr. Peter Tarlow Although most family vacations will not occur in the Northern Hemisphere until June - August, May is the month when families plan their vacations. The family vacation market is a huge part of the travel industry and in this period when families seek to get away after multiple lockdowns, the tourism industry would be wise to offer multiple alternatives, especially in this year of high inflation and transportation problems, especially in the world of air travel. Prior to the Covid pandemic lockdowns, tens of millions of families took family vacations and many of these people traveled with children under the age of 18....
Tourism Tidbits: With The Possible End of the Pandemic, It Is Time for Tourism to Help Travelers Make New and Pleasant Memories
Dr. Peter Tarlow | March 2, 2022
By Dr. Peter Tarlow As a special edition of Tourism Tidbits was published last week, this edition turns to other matters. Please pray for an end of the conflict in Europe and for peace not only in Europe but throughout the world. Although during the month of March much of the world is still deep in winter, there is the hope that the worst of the bitterly cold weather is now behind us. There is also the hope that potentially the tourism industry can go beyond all the hassles and lockdowns due to Covid-19 and return to a somewhat normal tourism industry. March is the month when tourism professionals need to remind themselves that th...
Tourism Tidbits: The Invasion of Ukraine
Dr. Peter Tarlow | February 25, 2022
By Dr. Peter Tarlow On Tuesday night, February 22, Russia opened the long-awaited invasion of Ukraine. This article is not meant to be a military nor a political analysis of the events as they are unfolding but rather this article's purpose is to examine the impact of the Russian invasion and war on the worldwide travel and tourism industry. It should be emphasized that at the time of this writing there is a great amount of information that is either not known or is highly vulnerable to change. Thus statements are made based in the most current information and data available at the time of this article’s writing. Lastly, in a wor...
Tourism Tidbits: Returning a Sense of Fascination to Travel and Tourism
Peter Tarlow | December 6, 2021
By Dr. Peter Tarlow These last two years have not been easy. Tourism professionals have seen tourism industries that just a few years ago were highly successful now needing to fight for their survival. Certainly, world pandemics play a major role in this decline. It would be, however, a mistake to blame all of the industry’s problems solely on the pandemic. Careful observers of the travel and tourism scene were already noting potential problems, from poor customer service to over-tourism just a mere 24 months ago. Often a reason cited for this decline is the high price of airline tickets and the fact that businesses had begun to...
Tourism Tidbits: Developing Team Leadership in Uncertain Times
Peter Tarlow | November 1, 2021
By Dr. Peter Tarlow All too often tourism professionals talk about “partnerships and team leadership”, but unfortunately what many of them actually mean by that phrase is: "let's see what you can do for me." Agency-centric tourism, however, in this period of weather-related crisis, wars, political upheavals and pandemics is becoming more and more difficult to manage successfully. After 2020-2021 when tourism took an international pause, industry leaders in every aspect of travel and tourism, both in the private sector and in the public sector, have learned that in today's unstable market; communities and even entire nations need to...
Tourism Tidbits: Site Beautification and Security Protocols
Peter Tarlow | June 11, 2021
With the rebirth of travel, using site beautification to enhance your marketing and security protocols is more important than ever By Dr. Peter Tarlow This June people from around the world will be seeking new ways to break away from the consistent quarantines and lockdowns and once again experience the beauty of travel. In this world of wanting to break free, a locale’s physical appearance will be more important than ever. Communities that hope to use travel and tourism as economic development tools might do well to consider some of the following points and then work at not only greening their communities but also their bottom lines....
Tourism Tidbits: Developing Employee Loyalty in the Hope That Tourism Will Soon Return to Normal
Peter Tarlow | April 5, 2021
By Dr. Peter Tarlow One of the things that the tourism and travel industry learned from the Covid-10 Pandemic is the importance of good and loyal employees. Everyone seems to want loyal employees, yet few tourism businesses seem to know how to win this loyalty. In fact, tourism is known for high employee turnover, low pay, and often capricious management. It is a mistake to overlook the fact that employee-employer relations often impact the tourism experience and may become a major form of positive or negative marketing. In fact, good management inspires loyalty and often results in the type of customer service that produces repeat...
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