online presence

/Tag: online presence

online presence

Milestone Inc. to Attend Preferred Global Conference in Monaco, Feb 25 – 28, 2019

Milestone | February 20, 2019

Silicon Valley, CA (February 20, 2019) – Milestone Inc. announced today that it will be attending the Preferred Hotels Global Conference in Monaco on February 25 to the 28th. Milestone will be on site with a booth and will be available for Preferred member Hotels to discuss digital marketing strategies and to showcase its recently announced Presence Cloud digital marketing suite. Milestone has helped many independent and branded luxury hotels to create and/or expand their online digital presence. Over the years Milestone websites and digital solutions have won over 400 awards for hotels from around the world, including 2018's Sear...

Hotels Step Up Their Online Game to Encourage Direct Bookings

JLL Real Views | January 15, 2018

Getting guests to book directly on a hotel's website rather than through an online travel agent (OTA) is a key challenge that hoteliers are gearing up to tackle in 2018. When OTAs first rose to popularity in 2008 during the economic downturn, hotels viewed them as saviors for their ability to fill hotel rooms that otherwise would have remained empty. Today, that view has shifted dramatically. Popular third-party search engines are raking in more bookings than ever and charging significantly higher commissions, too. In fact, momentum toward convenient aggregate websites has grown to such a fever pitch that in 2016 OTA bookings in the U.S...

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