Is Facebook Still an Effective Marketing Vehicle for Hotels?
Lodging Interactive | May 16, 2023
For years, critics have been prognosticating the downfall of Facebook, with many so-called "experts" predicting that the platform's user base would dwindle, and its relevance would fade. However, despite the numerous claims that Facebook is dead, the social media giant continues to thrive, especially when it comes to advertising and marketing within the hospitality vertical. In this post, we share our thoughts on why Facebook remains the top platform for marketers, thanks to its powerful ad targeting and ROI tracking abilities. The Failed Predictions The Decline of Facebook's User Base: Many experts had claimed that Facebook's user b...
RezRecover Celebrates Record-Setting Year With Over $78M in Recovered Bookings for Hotels, 200+ New Implementations, and 143 New Properties
RezRecover by CartStack | April 11, 2023
MINNEAPOLIS, MIN – CartStack, the leading eCommerce technology behind RezRecover, has much more to celebrate than the new year. The company recently announced a landmark year of record-setting reservations recovered, new hotel clients, technology advancements, and key strategic partnerships. Founded in 2013, CartStack developed RezRecover, the first-to-market, enterprise-grade solution to solve this costly $10B booking abandonment problem for hotel operators, resorts, and multi-property groups. The company attributes its trajectory of success to its game-changing reservation recovery solution that is seamless to implement and deliv...
Jonas Hospitality Continuing to Unify Products Under Jonas ARC
Jonas Hospitality | February 28, 2023
Toronto, ON—Jonas Hospitality is expanding Jonas ARC, a platform that unifies integrations through a single API. . Jonas Hospitality, a division of Jonas Software, is a family of technology brands that serves the hotel, spa, and private club industries with operational, marketing, and distribution software. This initiative is being spearheaded by Mark Loyd, who has served in technology leadership positions at multiple Jonas Software subsidiaries, including Jonas Chorum, Springer-Miller Systems, and Jonas Club Software. “Mark’s strategic vision unifies the Jonas Hospitality brands from a technical and business perspective,” says ...
Hawaii’s Turtle Bay Unlocks Customer Data for New, Holistic Marketing Strategy
Hapi | February 7, 2023
Turtle Bay turned to Hapi and Salesforce to better understand its guests and develop relationships with them through personalized, omnichannel outreach. In 2018, Blackstone Group purchased the Turtle Bay Resort on the North Shore of Oahu with big plans for a new, five-star Hawaii destination. The midmarket hotel wasn’t the main draw, instead, it was all about location, location, location – Turtle Bay sits on prime seaside real estate in a surfing mecca, with five miles of beachfront and 20 miles of trails. “It’s arguably the best piece of dirt in Hawaii,” says Robert Marusi, who has been serving as Chief Commercial Officer of ...
HSMAI Honors Top 25 ‘Extraordinary Minds’ of 2022
HSMAI | December 19, 2022
McLean, Virginia, December 19, 2022—The Hospitality Sales & Marketing Association (HSMAI) is proud to recognize the 20th class of the “best and brightest” in the hospitality industry with its list of the 2022 HSMAI Top 25 Extraordinary Minds in Sales, Marketing, Revenue Optimization, and Distribution. These 25 professionals, selected by a panel of senior industry executives, will be celebrated February 23 at the JW Marriott LA Live in Los Angeles in conjunction with the annual Adrian Awards Celebration. HSMAI’s 2022 Top 25 Extraordinary Minds not only adapted to the post-COVID travel environment but anticipated and capital...
HSMAI to Honor Marketing, Public Relations Visionaries Peter Strebel and Mary Wagstaff
HSMAI | December 12, 2022
McLean, Virginia, 12, December 2022—An innovative marketing executive who has left a lasting imprint on multiple hotel brands and a public relations expert who founded her own hospitality media and marketing firm and a food and travel entertainment company are being honored by the Hospitality Sales & Marketing Association International (HSMAI) for their significant achievements. Peter Strebel, chairman of Omni Hotels & Resorts, is receiving the Albert E. Koehl Award for Lifetime Achievement in Hospitality Marketing. Mary Wagstaff, partner and managing director at MMGY Wagstaff, is receiving the Winthrop W. Grice Award for Hospit...
The Maho Group Selects Cendyn to Power CRM, Revenue Management, and Business Intelligence
Cendyn | December 7, 2022
The St. Maarten-based resort group has chosen Cendyn’s eInsight CRM and revenue management solutions to drive personalization and optimize revenue and business intelligence for two Sonesta-branded gaming properties in St. Maarten. Wednesday, December 7th, 2022 – Boca Raton, FL: Cendyn, a catalyst for digital transformation in the hospitality industry, announces today that The Maho Group has selected Cendyn to power CRM, revenue management, and business intelligence at two St. Maarten resorts, the Sonesta Maho Beach Resort, Casino & Spa and Sonesta Ocean Point Resort. Headquartered on the Caribbean Island of St. Maarten, The Maho Gr...
It’s Launch Day for Growth Advisors International Network – GAIN
Growth Advisors International Network - GAIN | November 10, 2022
A collective of seasoned C-level commercial, tech, investment and marketing executives, GAIN is set to drive growth for organizations in the travel, hospitality, and restaurant technology sector Phoenix, Arizona, 10 November 2022: Today marks the official launch of Growth Advisors International Network – GAIN, bringing together some of the world’s most experienced strategic leaders in the travel, hospitality and restaurant technology industry that work closely with organizations around the globe from tech-based startups to large enterprises and venture firms, to drive growth, industry impact and intelligent commercial expansion. Ide...
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