kacey bradley

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kacey bradley

Revamp Your Casino Revenue Strategy With These Trends

Kacey Bradley | July 31, 2019

By Kacey Bradley New trends are continually disrupting the hospitality industry. Casinos can revamp their current reach and revenue strategy by understanding these trends and what they mean for the future of gaming. 1. Young Marketing If you're only marketing to baby boomers, you're behind on the times. Even a millennial approach to advertising fails to look ahead. Generation Z — those born in the mid-1990s to early-2000s — are about to make a huge impact on the business world. By 2020, they will account for 40% of all consumers, and together, they have $4 billion to spend at their discretion. Social media, including the use of in...

How Hotels Can Exceed at Accommodating All Types of Guests

Kacey Bradley | July 24, 2019

By Kacey Bradley Half the fun of working in the hospitality industry is that you never know who's going to walk into your hotel. It's an especially exciting scenario when you've done all you can to ensure a stay at your accommodation will suit every single guest who visits. Of course, doing so many seem daunting, but it doesn't have to be. Here are some simple ways you can go above and beyond for anyone who checks into your hotel: 1. Always Correct Errors With Haste First and foremost, you have to put the customer first. Imagine, for example, that they made a request in their booking that you forgot when finalizing the reservation. Your...

8 Must Follow Rules for Perfect Hotel Wifi

Kacey Bradley | July 18, 2019

For many hotel guests, Wi-Fi is a necessary amenity. It allows people to stay connected while traveling the globe with devices like smartphones, watches, tablets and laptops. A 2016 survey revealed 40 percent of people think Wi-Fi is more important than sex, chocolate and alcohol. And 72 percent of people have made a hotel reservation based on the wireless internet experience. If you want to be known as the hotel with perfect Wi-Fi — the one that brings all the tech-savvy travelers through the front doors — follow the eight golden rules below. 1. Consider Your Guests A quick, reliable Wi-Fi network is done wholly for the guest experie...

A Hotelier’s Guide to a Delectable Travel Trend

Kacey Bradley | July 17, 2019

By Kacey Bradley Food travel, also called gastro-tourism, is the pursuit of authentic culinary experiences across the globe. Everybody has to eat. But a gastro-tourist is looking for a unique adventure with local fare. Some popular food travel trends across the globe include: Farm-to-Table: directly sourced and locally grown food. Cooking Classes: an immerse, hands-on experience. Chef’s Table: a chance for guests to interact with the chef. According to research, 93 percent of travelers create fond, long-lasting memories based on experiences with an area’s distinct cuisine. Hotels can offer an immersive experience by pro...

7 Things Hoteliers Can Learn From Airbnb’s Guest Experience

Kacey Bradley | June 21, 2019

By Kacey Bradley Airbnb has become a popular site for travelers who want an authentic and memorable experience. The hotel alternative has become so popular that it has grown to more than 6 million properties across 191 countries in as little as 12 years. With no recognizable brand name or structured expectations, what is it that attracts guests to the site? From reviews and photos to enhanced personalization through data collection, Airbnb utilizes several tactics to attract potential guests and turn them into loyal bookers. Hoteliers can learn to enhance their own guest experience by learning a lesson from Airbnb's approach. 1. Offer ...

Eight Technology Trends to Watch Out for in the Travel and Tourism Industry in 2019

Kacey Bradley | March 6, 2019

In the digital age, travel and tourism have taken on new traits. Technology has given the industry new ways to communicate with customers, smoother internal operations and more possibilities for growth. As these innovations have come on the scene, the needs of guests have also evolved. While 2019 unfolds, you can look out for several technology shifts that coincide with your hotel, resort or tourist destination. Check out these eight technology trends affecting travel and tourism to stay informed. Range of WiFi Spreads While WiFi in hotels became an essential, ample internet connectivity on flights lagged. Now that in-flight WiFi has ...

Promising Food Trends for 2019

Kacey Bradley | February 14, 2019

By Kacey Bradley Your hotel or resort recommends local dining, stocks popular snacks and hosts an in-house restaurant. With shifts in how people choose food and prefer to be served, evaluating guests' needs and desires is crucial in the hospitality industry. Prepare to accommodate guests by brushing up on the latest food trends. From convenient digital ordering to yolk-covered meals, there are plenty of innovative and imaginative switches underway. Here are nine promising food trends you can watch for in 2019. 1. Self-Service Kiosks As guests opt for fast and effortless meals, hotels and restaurants are offering kiosks to cut down o...

The Hotel Amenities Travelers Really Want

Kacey Bradley | February 13, 2019

By Kacey Bradley In the hospitality industry, there seems to be a disconnect between what hotels think guests want, what guests think they want and what they actually use. Because people are expecting services they're used to, some amenities aren't as novel as they once were, while others go unused. So, what makes travelers content during their stay at a hotel? Do guests need extra packaged toiletries or a pool to rave about the establishment? The following seven amenities are what guests hope for and take advantage of during their visit. 1. Outlets As travelers are stowing their electronics along for their trips, their charging...

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