hotel tech

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hotel tech

Softscribe Inc. Names 5 Steps on Instagram to Pack Your Sales Funnel for HITEC 2019

Softscribe Inc. | June 11, 2019

Choose Quality Posts Over Quantity. See B2B Instagram Examples at @softscribeinc BENTONVILLE, AR – June 11, 2019 – Softscribe Inc., the leading hotel tech PR agency for the hospitality industry, outlined 5 ways technology vendors can use Instagram to drive qualified leads at #HITEC2019. HITEC, the world’s largest hotel tech conference, is in Minneapolis, MN, June 17 to 20, 2019. Softscribe Inc. provides B2B PR for the hotel tech market and related industries. It creates public relations content, search and social media to help technology companies achieve their business goals and increase sales.  “Experts suggest two future ...

2019 Hotel Trends: The Power of Personalization and Building Personal Connections

Benoit Jolin | January 23, 2019

By Benoit Jolin January 2019 What happened to brand loyalty? Today's consumers have been trained to research products and prices, read reviews and make educated and discerning purchase decisions. To reach and engage customers in 2019, and to appeal to their personal needs, companies need to deeply understand what today's consumers value most. This is especially true in travel – because experiences have taken priority over possessions as a path to happiness and fulfillment. Personalization has become the "new thing" to drive traveler satisfaction, and machine learning (ML) is the powerful and positive disruptor in the hospitality i...

Ed Kellogg Named General Manager of Mirbeau Inn & Spa Rhinebeck Opening Late Summer 2019

Mirbeau Inn & Spa Rhinebeck | January 23, 2019

Rhinebeck, N.Y. – Jan. 23, 2019 – Mirbeau Hospitality Services has tapped Ed Kellogg as general manager of the future Mirbeau Inn & Spa Rhinebeck, slated to open in late summer 2019. The longtime Hudson Valley resident has been Mirbeau's leading development partner for the 50-room Rhinebeck resort since 2005. "We're excited to welcome Ed to the Mirbeau team," said Michael Dal Pos, chief executive officer of Mirbeau Hospitality Services. "With his deep connection to the Hudson Valley and his extensive experience managing complex projects, we're confident that he's the right leader to operate Mirbeau Inn & Spa Rhinebec...

Ways To Improve Business Travelers’ Guest Experience

October 19, 2018

by Emilia Jaakkola The hospitality industry is constantly exposed to new demands from business travelers, particularly as tech-savvy Millennials have grown up into that customer segment. New technologies - like artificial intelligence and IoT - are revolutionizing hotel guest experience permanently. This brings us to a question many hoteliers are pondering: how have business travelers needs changed and how to update the hotel for them to maximize guest experience? To help you do this, we've compiled some of the most relevant needs and ways to satisfy them: 1. Streamline the check-in process. Upon arrival business travelers value a fast...

The Next 12 Months in Hotel Tech

Terence Ronson | September 11, 2017

By Terence Ronson It's that time of the year again when I gaze deeply into my virtual crystal ball and speculate what the technology trends for the next 12 months in the hotel industry will be - so here goes. Firstly, I believe there will be a tectonic shift at the heart of the industry – Property Management Systems (PMS). For far too long, many have been fixated on the importance of this tool, beholden to less than a handful of players (whom some people allege operate monopolistic practices), locking both corporate and individuals into platforms they do not enjoy using, but are paying highly inflated fees for. Advances in tec...

Hoperator Launches Messaging Guest Relations Manager

Hoperator | July 27, 2017

Hoperator combines live chat and guest messaging for independently owned travel and hospitality businesses. Hoperator's co-founders Michael Foltz and Chris Douglas noticed that OTA's (online travel agencies) dominate paid and organic search, and many independent businesses lack the financial resources and technical knowledge to market themselves competitively. Hoperator gives these businesses an edge by helping them utilize their key differentiator; their own customer service. Besides simplifying the booking process by bringing it directly into chat, Hoperator connects guests with staff throughout their stay, creating a virtual, on-dema...


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