Dr. Steffen Raub
Sustainable Actions in Hospitality: A Driver for Competitive Advantage
Dr. Steffen Raub | January 4, 2023
By Dr. Steffen Raub Sustainability – A change in perspective The knee jerk reaction of many hoteliers to the topic of sustainability is likely to include statements like “I’d love to, but I can’t afford it …”, “We don’t have the bandwidth…” or “Of all industries, why should hospitality pay to save the planet…?” We suggest a change in perspective. Could sustainability not be seen as a win-win? Could it be that there is untapped potential in sustainability that progressive hospitality firms may be able to uncover? What if engagement in sustainability would not only help the planet and society-at-large but also...
How Hospitality Students See Their Future in the Industry
Steffen Raub | July 7, 2022
By Dr. Steffen Raub, Catherine Rey Survey insights that explore how the hospitality industry is currently offering both opportunities and drawbacks in the eyes of today's young hospitality students. If the post-Covid labor shortage is to pick up, all key stakeholders must collaborate closely to refresh areas ranging from curriculums to working hours. Worker shortage in the hospitality industry – A chronic problem The hospitality industry is a people business and a labor-intensive industry that produces a considerable number of direct and indirect jobs worldwide. The attraction, selection and retention of “top talent” is theref...
Sustainability in Hospitality: Putting Construction Issues First
Dr Ricardo J. Da Silva Lima | September 9, 2021
Dr Steffen Raub & Dr Ricardo J. Da Silva Lima Hospitality firms are increasingly keen to jump on the sustainability bandwagon. However, too often they get lost in the complexity of the subject and limit their engagement to unimaginative solutions such as towel reuse in bathrooms. Much larger challenges loom in the physical infrastructure of the hotel itself. In this short paper we outline some important sustainability challenges for hotels from a building perspective. It’s all about energy When asked about the top three sustainability issues related to commercial buildings, most experts will tell you: energy, en...
How to Promote Empowerment in Hospitality Through Servant Leadership
Dr. Steffen Raub | May 28, 2021
By Dr. Steffen Raub Putting people ahead of power is not the usual leadership paradigm most of us are accustomed to, and yet, research is beginning to show that amazing things can happen when leaders decide to make serving their team a priority. Traditional power leadership models turned upside down When we think about leaders, the idea of “serving” others is usually the last that comes to our mind. Leaders are depicted as those who drive, who give orders, directions and whose instructions need to be followed. Subordinates serve leaders, not the other way round, right? Is “servant leadership” nothing more than an oxymoron? W...
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