6 Tips to Fly Away with Direct Hotel Bookings in 2018

Lure Agency | December 20, 2017

While online travel agencies (OTAs) such as Travelocity and Hotels.com are an important marketing component to a hotel, it's crucial for property owners and managers to also utilize internal sources for revenue generation and to increase hotel bookings. Digital marketing offers amazing opportunities for properties of all sizes and shapes – from boutique hotels to all-suite resorts – to stabilize the booking field using leading marketing tools and tactics. We have a few ideas to help out. Get Smart with Web Design It's not unusual for travelers shopping on OTA's to visit the hotel's website directly in order to learn more abo...