digital experience
Hotels vs Airbnb: Winning the Tech Convenience Game
Martin Soler | March 17, 2023
By Martin Soler A while back, I shared a post on LinkedIn where I pointed out that, from a digital guest experience perspective, Airbnb is miles ahead of the hotel industry. I warned that if hotels don't step up their tech game, they might lose customers to Airbnb because, let's face it, the experience is just a lot smoother. That post stirred up some interesting reactions, with people defending their preference for hotels over Airbnb, complaining about Airbnb's cleaning fees, and so on. But it seemed like most folks missed the whole point. It's not about Airbnb vs. hotels or one taking over the other – we've moved beyond that. We al...
Is Hospitality Moving Towards Zero-Touch With Service Automation?
Alan E. Young | December 12, 2022
By Alan Young The journey to high tech vs high touch has begun, but studies show that brands risk losing trust, and business, by neglecting human connection With each new technological breakthrough and innovation, what once may have seemed dystopian or impossible is now simply a modern-day reality. Let’s take, for example, Amazon Go stores, which allow patrons to select the products they need, and effectively check out by simply leaving the store – no cashier interaction or self-checkout kiosk required. The store uses an Amazon Go app for iOS or Android linked to individuals’ Amazon accounts for automatic billing to ensure a truly...
Brand Building and The Guest Journey – An Unbreakable Bond
Róisín O'Keeffe | October 12, 2022
By Róisín O'Keeffe How hotels can turbocharge their reputation with a seamless and personalized digital experience Hotel organizations have always invested heavily in their brands. For that reason, both hotel groups and independent properties are highly protective of their brand identities, which is understandable since the brand embodies their reputation in the market. As Warren Buffet said, “It takes 20 years to build a reputation and five minutes to ruin it.” Thankfully, following the disruption of the hotel and travel industry over the past few years, it’s clear that the value of the world’s top hotel brands is on the ...
RBH Hospitality Management Selects StayNTouch’s Guest-Centric PMS for Their 4 Fragrance Group Properties
StayNTouch | May 4, 2021
RBH Hospitality Management, a UK based hospitality management company which manages over 45 properties across the UK, has selected StayNTouch Cloud PMS and Contactless Solutions for their four Fragrance Group properties totaling over 400 rooms. RBH specializes in full-service management for luxury assets and chose StayNTouch’s guest-centric PMS because they wanted a dynamic and mobile platform that could unburden their staff, drive profitability, and empower their guests with a seamless and digital experience. Vibhu Gaind, the Chief Information Officer of RBH, said, “We felt that the StayNTouch guest-centric model was an optimal f...
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