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Embracing Threads: A Potential Game-Changer for Hotel Marketers
Lodging Interactive | August 15, 2023
Hotels can leverage the uncluttered spaces of Threads, at least for the time being. Threads, the latest social networking app launched by Meta Platforms on July 5, 2023, is already causing a stir among marketers. Owned by the same company that operates Facebook, Instagram, and WhatsApp, Threads offers a fresh approach to social interaction. Integrated closely with Instagram, this iOS and Android exclusive app has been described by Meta as "Instagram's text-based conversation app". Threads empowers users to share text, images, and videos while engaging with others through likes, reposts, and replies. Though it bears similarities to Twitt...
Hotel Omnichannel Marketing vs. Multichannel Marketing Explained
Lodging Interactive | July 19, 2023
When done properly, Omnichannel marketing can be very effective in driving direct revenue to hotels. Read more about it. The many ways consumers interact with hotels today are vast and diverse. From browsing social media platforms like Instagram and Facebook on smartphones to watching captivating YouTube videos on tablets, or even stumbling upon a hotel’s website through a search engine query on a desktop computer, the avenues for hotel discovery are ever-expanding. In this landscape, cultivating a consistent and seamless user experience across all channels has become paramount. Enter omnichannel marketing, a strategic approach that c...
CoMMingle Launches Review Management and Social Media Services for Restaurants
Lodging Interactive | July 19, 2023
CoMMingle:Engage not only monitors customer restaurant review websites 24/7 but also has its team of professional analysts write direct responses to each review on behalf of the restaurant. Lodging Interactive, an award-winning digital marketing, reputation management, and social media engagement agency exclusively serving the hospitality industry since 2001, is excited to announce the expansion of its flagship product, CoMMingle:Engage, to cater specifically to the restaurant industry. CoMMingle:Engage, the preferred solution for hotel customer review response and social media marketing, now off...
Instagram: The Rising Phoenix of Social Media Marketing?
Lodging Interactive | July 11, 2023
In a recent article, we discussed numerous inaccurate predictions of Facebook's downfall by many self-proclaimed "experts." In a similar vein, we now consider how Instagram offers savvy hotel marketers a true business advantage. The phrase "Instagram is dead" echoes through digital corridors, causing concern among hotel marketers. If I were to collect a penny for every time this is stated, the scent of the Caribbean's salty sea breeze would gently blow through the shutters of my private island. Yet, I understand this sentiment, as Instagram’s ever-changing landscape seems to be creating insurmountable roadblocks to follower growth and en...
Lodging Interactive Launches Social Media Service to Help Hotels Find Job Candidates From Locally Targeted Social Media Users
Lodging Interactive | May 8, 2023
Lodging Interactive, an award-winning digital marketing, reputation management, and social media engagement agency exclusively serving the hospitality industry since 2001, has launched its HR omnichannel marketing service that aims to help hotels locate and recruit candidates for their vacant job positions. The new service leverages social media platforms, Facebook, Instagram, and Text Messaging to find job seekers in specific geo-targeted areas and then connects them with open job positions available at a property. Job seekers can access the job descriptions on their mobile devices and apply online. The completed applications are sent in ...
CoMMingle360 Transforms Customer Engagement and Drives New Business for Hotels
Lodging Interactive | April 10, 2023
Lodging Interactive, an award-winning digital marketing, reputation management, and social media engagement agency exclusively serving the hospitality industry since 2001, announced the launch of CoMMingle360. CoMMingle360 is a fully managed omnichannel lead generation marketing service that leverages social media platforms, text messaging, email marketing, and instant content delivery resulting in new business opportunities for hotel sales teams. “The post-pandemic era has brought about significant changes in consumer behavior, especially when it comes to shopping for travel experiences and communicating with travel suppliers. Mobi...
Lodging Interactive Announces 2022 Hotel Christmas Tree Competition Winner
Lodging Interactive | January 25, 2023
It was a close race, as hotels around the world battled it out for Lodging Interactive’s first annual Instagram Hotel Christmas Tree Competition that aimed to support local hotel charities. The stakes were high, and the competition was fierce, but in the end, only one could come out on top – the JW Marriott Houston Downtown Hotel. “We had a lot of fun with this contest, and more importantly, we are now supporting the winner’s local charity, Heaven Instead, by awarding $1,500 on behalf of the JW Marriott Houston Downtown Hotel,” said DJ Vallauri, Lodging Interactive’s Founder and CEO. “The contest ran from November 30th...
Lodging Interactive Sponsors Hotel Christmas Tree Instagram Contest to Support Local Hotel Charities
Lodging Interactive | December 5, 2022
Your Hotel Can Win $1,500 To Support Your Local Charities. This holiday season, the team at Lodging Interactive and CoMMingle have come up with the perfect way to spread some cheer – an exciting contest where your hotel can win $1,500 for its local charities! Just enter by showing us your Christmas tree – the more creative, the better! Whether it’s totally decked out with twinkling lights and festive ornaments or dressed up in a clever theme, it’s sure to bring in some serious holiday joy. Get ready – it’s time to show your colors and have some fun this holiday season. So let’s see that hotel Christmas tree of yours! �...
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