Understanding the Future of Alternate Accommodations

Larry Mogelonsky | December 18, 2019

By Larry Mogelonsky, MBA, P. Eng. (www.hotelmogel.com) We tend to consider the hotel industry in a traditional sense of hotels and resorts. But in case you’ve been ostrich with your head in the sand for the past few years, the term no longer really applies, replaced instead with ‘the accommodations industry’ that incorporates all the new table names that were only fringe players a decade ago. The incredible growth of Airbnb, as an example of one such entrant, has hopefully raised our collective awareness. To narrow down our market scope a bit, according to HVS services apartments in Europe are expected to outgrow traditional hotel...