ai-powered technology
Fuel Adds Robust In-App Functionality to Its AI-Powered Cross-Channel Marketing and Guest Engagement Platform
Fuel | November 19, 2019
Newly released platform update makes it easier than ever for hoteliers to create personalized marketing campaigns with in-app mobile and campaign building features. Myrtle Beach, SC – November 19, 2019 – Fuel, the premier provider of hotel marketing software and digital agency services for the hospitality sector, has announced the launch of a powerful new feature set that has been integrated into its AI-powered cross-channel marketing and customer engagement solution. Powered by Blueshift, the patented platform works by aggregating guest data from every hotel system touchpoint and making it actionable, in order to create more personal...
AI in the Hospitality Industry: Pros and Cons
Donald Fomby | September 18, 2019
By Donald Fomby Over the last several years, AI-powered technologies like voice- and text-enabled assistants and chatbots have become a usual part of our lives. In fact, we should be approaching the point where we would be totally okay with AI managing our homes. Even though sci-fi movies have led us to believe that AI’s ultimate purpose is to take over humanity, its main goal is to serve us and make our lives better. Serving people and providing them with pleasant hospitality as some of the goals of AI make it a perfect fit for the hospitality industry. So, instead of taking over and telling us what to do, AI can assist hospitalit...
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