HUNTSVILLE, Ala. – March 30, 2021 –Valor Hospitality Partners announced today plans to open 106 Jefferson, a 115-room boutique upper upscale hotel in the heart of charming downtown Huntsville, Alabama in summer 2021. Part of Curio Collection by Hilton™, 106 Jefferson will offer an exceptional hotel experience rooted in the spirit of the community with a look and feel harkening back to the era of the space race that lifted the community to new heights. Built on the historic site of the former Huntsville Hotel, an iconic hot spot during the Victorian era, the property will be walkable to bustling downtown Huntsville and will feature spacious guestrooms, a chef-driven restaurant, a rooftop lounge and over 2,000 square feet of meetings and event space.

Firmly planted at the center of science and technology, yet rooted in Southern hospitality, 106 Jefferson will reflect the lofty aspirations and local charm of the Huntsville community, with subtle nods to its rich history found throughout the property. The sophisticated design and thoughtful attention to detail will effortlessly blend premier southern hospitality and the space age for a memorable experience for travelers and locals alike.

“We’re thrilled to bring this one-of-a-kind experience to Huntsville,” said Mary Beth Lewis, director of sales and marketing, 106 Jefferson. “With the spirit and history of the community as a foundation, we hope to provide travelers an unforgettable opportunity to experience authentic Huntsville for themselves. We can’t wait to welcome guests and locals this summer.”

Built on revival, 106 Jefferson’s chef-driven eatery, Revivalist, is designed to pay homage to the property’s history through its thoughtful décor, reminiscent of an old-time parlor and inventive menu introducing a new world of flavors influenced by European classics. Additionally, the hotel will be home to Baker & Able, an indoor/outdoor rooftop lounge serving whimsical cocktails and unmatched panoramic views of the city. The star-lit outdoor lounge was inspired by its namesake, the space-bound primates that called Huntsville home and aims to provide guests and the community an elegant space to take in the city and look to the stars.

Offering over 2,000 square feet of meeting and event space, 106 Jefferson will be ideal for intimate weddings, corporate events and social gatherings. The property will feature the Century Ballroom, a fully customizable space, indulging planners and guests in a unique event experience.

In addition to two dining experiences and ample event space, the property will also offer additional upscale amenities, including:


·       12 Luxurious King Suites

·       24 Hour Fitness Center with dedicated outdoor greenspace

·       Valet and self-parking

·       Room service

·       Private dining room

·       Upscale gift shop

·       Walkability to eclectic shopping, dining and entertainment

·       Complimentary Wi-Fi

·       24 Hour Business Center


106 Jefferson will be located at 106 Jefferson Street South, Huntsville, Alabama, just 13 miles away from Huntsville International airport, minutes away from Oakwood, Alabama A&M and UAH Universities and easy access to Interstate 565.

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