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Operationalizes Guest Feedback for Brazilian Hotels in 16 Cities

Munich —  23 November 2016 - TrustYou, the world’s largest guest feedback platform, has been selected by Slaviero Hotels, a rapidly expanding chain of hotels in Brazil, to identify and influence online guest feedback and enable its facilities to better understand their guest journeys. TrustYou provides a powerful feedback platform that makes all guest feedback from all channels immediately actionable for hotels in order to successfully increase revenue and bookings.

In order to achieve their objectives, Slaviero will utilize TrustYou’s guest feedback platform, including TrustYou Analytics, which aggregates and analyzes more than 3 million online reviews across the web and social media each week, plus guest satisfaction surveys in one platform. This provides hotels with detailed findings and dashboards that make it easy to understand performance across more than 100 categories like room quality, cleanliness and restaurant affordability. To bolster its data, Slaviero will also use TrustYou Stars, an advanced survey tool that adds first-hand, recent information to TrustYou’s feedback platform. and enables hotels to glean first hand insights from guests who have stayed. Guests can publish the survey results from TrustYou Stars directly on Google which helps hotels to gain a better prominence that also might impact local search rankings.

“Slaviero Hotels has expanded dramatically in Brazil, currently operating 26 hotels and 3,000 apartments across 20 cities and 8 different states, with 10 additional properties currently planned,” said ​Paulo Brazil Mazzeo Neto, Director of Sales & Marketing at Slaviero Hotels. “To support our rapid growth, it was critical for us to identify a partner like TrustYou with its guest feedback platform, which can help us maintain our high standards for our guests as we add facilities and employees.”

International expansion has been a point of emphasis of TrustYou, which now transforms fragmented data into actionable insights for more than half million hotels worldwide. The company has recently launched partnerships across Europe, the United States, Asia and Brazil.

“As global travel becomes more attainable, it’s incredibly important for hotels to understand their strengths and weaknesses,” said Ellis Connolly, Chief Revenue Officer at TrustYou. “Our guest feedback platform goes beyond understanding; hotels can easily improve the guest experience and influence direct bookings on scale.”

For more information, visit

About TrustYou

TrustYou, the world’s largest guest feedback platform, provides hotels with insights to improve their guest experience and market to future guests. Guest feedback informs 95% of booking decisions, and TrustYou’s guest feedback platform incorporates  hundreds of millions of hotel reviews, surveys, social comments, and direct messages through SMS, email, Facebook Messenger and more. This information is analyzed along each step of a traveler’s journey, including  booking and pre-stay queries, real-time guest request, and post-stay feedback, to generate actionable insights for 500,000 hotels. TrustYou’s platform is made up of various components, including TrustYou Meta-Reviews*, verified global review summaries displayed on travel and search sites like Google, KAYAK, and;  TrustYou Messaging, real-time guest messaging service; TrustYou Stars, an advanced guest satisfaction survey tool; TrustYou Analytics, the world’s leading online reputation management tool and the accompanying app TrustYou Radar. PMS, CRM, IBE and other hotel software providers can make use of TrustYou Connect, a partner program to integrate TrustYou’s guest feedback platform with its products to help their hotel clients to positively influence every stage of the guest journey.

Find more information on TrustYou and the guest feedback platform at

*TrustYou Meta-Reviews only contain verified reviews and do not include reviews from TripAdvisor

Contact: Katharina Sickora / +49 89 55 27 35-116

Contact: Mike Bush, Fusion PR

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