(NEW YORK – July 8, 2019) – The Roosevelt Hotel, the historic and elegant hotel in Manhattan’s bustling Midtown district, today announces the addition of Louis Lanfranchi as Director of Sales.

With more than 20 years of experience in advertising, hospitality, sales and operations roles, Lanfranchi brings a dynamic, multifaceted approach to lead The Roosevelt’s sales and marketing team. Most recently, Lanfranchi spent time forming and developing the sales team at the Parker New York, starting as a Group Sales Manager and moving up to Director of Group Sales, and in 2010, rising to Director of the entire sales team. There he handled all advertising, marketing and sales strategies for the hotel. Prior to that, Lanfranchi started his career at various advertising agencies in New York City.

Lanfranchi has earned numerous accolades throughout his career and recognition among his peers, including most valued partner by the West Coast Starwood Global Sales Office.

“At The Roosevelt Hotel, we take pride in giving guests a quintessential Manhattan experience among our timeless amenities, exceptional service and decades of hosting extravagant conferences, galas and weddings in our grand event spaces, and 1,025 rooms and suites with windows overlooking Manhattan’s bustling Midtown area,” said Marc Sternagel, General Manager at The Roosevelt Hotel. “The addition of Louis to our team brings an exciting, new dynamic to all our current sales and marketing endeavors. He carries a wealth of knowledge of New York’s hospitality industry and we are pleased to welcome him to one of Manhattan’s most iconic hotels.”