DENVER (December 5, 2022) – The ART Hotel Denver, Curio Collection by Hilton announces today the appointment of Amy Sirmons as the new director of sales and marketing of the 165-room lifestyle boutique hotel where art and culture intertwine. Sirmons brings her admiration of the hospitality industry to her new role at The ART where she will lead the sales and marketing teams, exceed guest satisfaction while successfully driving sales, maximize opportunities for leisure, business and group travelers, and more.

“We are pleased to have Amy Sirmons join The ART Hotel Denver as a well-immersed hospitality professional” said General Manager Alison Mitchell. “Her industry knowledge, dynamic leadership and passion for hospitality in her new role will be a potion for success among our teams and valued guests at The ART.”

A graduate of Florida State University, Sirmons’ first sales and events position was as an activities coordinator at the Boca Raton Resort and Club. Traveling to Georgia, she worked for the Atlanta Committee for the Olympic Games as a venue-staffing specialist. Since her first director of sales and marketing role at the Embassy Suites by Hilton Birmingham in 2003, Sirmons has created an impressive collection of accomplishments at high-profile properties in Virginia, Maryland and Georgia. In 2016, Commonwealth Hotels, LLC named her as their company’s first full-service director of sales and marketing of the Year. Sirmons expanded her Hilton portfolio expertise in 2021 to a new hotel launch with the Hamilton Alpharetta, Curio Collection by Hilton. At which, the hospitality juggernaut and her team achieved a 100% RevPAR Index just 63 days after opening, exceeding owner expectations.

With her elevated expertise enhanced at a previous Curio Collection property, Sirmons will be of utmost value to the corporation and hotel as her dedication and professionalism will amplify The ART’s goals and guest experience for each level of this new position.

Click here for Sirmons’ headshot, and here for property images. For more information on The ART Hotel Denver, please visit https://www.hilton.com/en/hotels/denrtqq-the-art-hotel-denver.