Steigenberger’s third brand Jaz in the City is young, dynamic, hip and inspirational. As the planned openings of the first Jaz Hotels in Amsterdam and Stuttgart approach, it has now been announced that Hasan Yigit is to be “Mr. Jaz in the City”.

Mr. Yigit is by no means an unknown quantity at Steigenberger. After completing dual training at Hotel Management School and a degree in Tourism Management in Turkey and Germany, he began his career at the former Steigenberger Falez in Antalya. Mr. Yigit went on to be the Managing Director of a number of well-known companies within the tourism and hotel sectors, where he also held responsibility for the establishment of new brands.

With effect from 1 October, he will be taking on the positions of Vice President of Jaz in the City and Managing Director of Jaz GmbH. The aim is to launch eight further hotels at significant locations over the next five years.

Within the scope of its “2020 Corporate Strategy”, Steigenberger Hotels AG is organising itself into four separate business divisions. These are Steigenberger City Hotels, Steigenberger Resort Hotels, InterCityHotels and Jaz in the City.

“Hasan Yigit is a true cosmopolitan, who has grown up in two cultural circles and who has lived and worked in both Germany and Turkey,” said Puneet Chhatwal, CEO of Steigenberger Hotels AG. “He possesses the necessary expertise to achieve a successful positioning of our third brand as we continue to pursue our policy of international expansion.”

For further information, please visit www.jaz-hotel.com.