Munich, 16 January 2016 – RIU Hotels & Resorts chose to rely on TrustYou, the world’s largest guest feedback platform, to continue to analyze guest reviews from travelers all over the world. The RIU hotel group, headquartered in Spain, is one of the top 30 hotel chains in the world operating hotels in popular cities and holiday destinations in 19 countries. For more than 60 years RIU Hotels & Resorts has placed high value upon service, quality, and guest satisfaction, leading to numerous regularly awarded international certificates.

Within TrustYou’s easy-to-use feedback platform, RIU Hotels & Resorts can analyze and respond to reviews that are aggregated from various online sources and social media channels to gain valuable insights. Detailed semantic analyses and impact scores show the areas that impact the overall score across the web the most. This helps to funnel the hotel chain’s attention to the most influential services and departments. Thereby, issues can be solved quickly to increase scores and guest satisfaction.

Laura Malone, Director of Communications at RIU Hotels, adds: “Feedback management and analysis is a vital part of our strategy and since we are constantly growing it is crucial to guarantee the same quality for all properties that RIU Hotels stand for all over the world. We look forward to work with the technologic tools provided by TrustYou in order to manage our entire hotel portfolio within one platform. Additionally, we are excited to use TrustYou's metrics to receive all of our necessary reports.”

“We are very excited to have become a partner of the world-renowned and high-quality chain, RIU Hotels. The many elaborate features in our platform and the vast review data base have convinced the management to rely on us. We look forward to contributing to the success of the visionary hotel chain in the upcoming years”, says Gaston Richter, Director Enterprise Sales Spain and Portugal at TrustYou.

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