Radisson Hotel Group today announced the launch of its bold and unconventional brand, Radisson RED, in India, with the opening of Radisson RED Chandigarh Mohali. The hotel is first of 10 hotels slated to open in the market under the brand’s umbrella within the next three to five years, catering to the needs of the new age travellers in India and across the world, with its bold and stylish properties situated in dynamic, urban and scenic locations. This offers guests endless opportunities to tune in and out – switching effortlessly between business and leisure. By incorporating art, music and fashion into its services and experiences along with an added focus on communal spaces such as the bars and lobbies, digital customer service and bold colored interiors – Radisson RED is poised to set the benchmark for the future of contemporary hospitality. The brand also prides itself on stylish public spaces with standout design, cutting-edge technology, and eclectic food experiences.
Speaking about this strategic expansion, Zubin Saxena, Managing Director and Vice President Operations, South Asia, Radisson Hotel Group said,
“We believe that the style-savvy and social Indian travelers will relate and enjoy the experiences and ambience that come with Radisson RED – a vibrant, unconventional and trendy brand. We appreciate the long-standing relationship with our strategic partner Bestech Group and the trust that they have demonstrated in the Radisson RED brand. As we launch into India with Radisson RED Chandigarh Mohali, we are confident of a stellar response and look to branch out even more in the near future.”
With a playful twist on the conventional, Radisson RED Chandigarh Mohali gives travelers the perfect balance between striking natural landscapes and a thriving business district as well as central access to Mohali, Chandigarh, and Panchkula. Radisson RED Chandigarh Mohali’s positive and upbeat service style allows its guests the freedom to own their experience with maximum flexibility. The design of the hotel is eclectic and bold portraying a new philosophy in the hospitality world. Touches of red on the walls, furniture and paraphernalia tie together the entire brand experience. Modern lighting, fun and interesting decor are identity traits at Radisson RED Chandigarh Mohali, intended to attract independent and savvy clientele. The common areas resemble art galleries, heavily decorated to create a chic and cool ambience.
“It gives us great pleasure to open the first Radisson RED in the country as part of our strategic alliance with Radisson Hotel Group. The hotel is perfectly positioned to provide guests with a safe and inspiring environment including unique dining options and all of it draws inspiration from the local culture and experiences. We anticipate that this bold, playful and eclectic twist on conventional hospitality will resonate with Indian travellers looking for novelty,” said Mr. Dharmendra Bhandari, Managing Director, Bestech Group.
“We have had an immensely successful partnership with Radisson Hotel Group and are proud to grow the relationship further. The Group’s operational expertise and brand reputation are key factors that win guest confidence, especially now as travellers seek assurance of health, safety and hygiene as they venture out. We are honoured to be a part of this landmark launch and cannot wait to see the response from the new-age travellers,” said Mr. Sunil Satija, Managing Director, Bestech Group.
With 154 rooms, guests can choose from four room categories including standard room, superior room, junior suite and executive suite. All rooms and suites are fitted with king-size beds, stylish furnishings, selfie spots, digital screens, and revitalizing amenities to ensure that guests have a fun experience.
At the Radisson RED Chandigarh Mohali, guests can choose from the expansive meeting and events spaces and outdoor lawn areas. They have the freedom and flexibility to personalize their own events with over 3,500 sqm of space. With the naturally lit venues, modern audiovisual equipment, alongside a wide selection of creative and exclusive food and beverage packages – the hotel offers great scope for MICE and social events. Guests can also enjoy the hotel’s fitness center and outdoor pool, immerse themselves in the social hub and stay connected on workcations with free, high-speed Wi-Fi.
Radisson RED Chandigarh Mohali’s on-site restaurants offer experimental and unique menu options with a focus on fresh and organic produce. Guests can spice up their routines and enjoy all-day dining at the buzzing and modern REDHABA; relish finest selection of wines and spirits at JIGGERA BAR; recharge at LAVŌ&GO, the hotel’s specialty coffee and tea lounge.
Recently appointed General Manager, Kshitij Jawa will introduce the unconventional Radisson RED to the country. “I truly believe that Radisson RED and the Tricity area is a perfect match. We are located in the hub of culture, art, architecture and commerce, making it easy for our guests to make the most of their trips whether they are travelling for business or leisure. The hotel will add an edge to the city’s thriving energy, and I am excited for the possibilities that come with opening the first Radisson RED here.
With the health and safety of guests and team members as its top priority, Radisson RED Chandigarh Mohali is implementing the Radisson Hotels Safety Protocol program. The in-depth cleanliness and disinfection protocols were developed in partnership with SGS, the world’s leading inspection, verification, testing and certification company, and are designed to ensure guest safety and peace of mind from check-in to check-out.