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Innovative Solution Opens Doors Via WeChat Social Platform

DALLAS, TEXAS and SHANGHAI, CHINA (October 1, 2018) –  OpenKey, the industry standard for universal mobile key in hotels, has launched an innovation in the keyless entry space at the MiniMax Premier Hotel Shanghai Hongqiao supported by the OpenKey China office in Shanghai, China.

Similar in many respects to the well-known OpenKey mobile app used around the world, the OpenKey China version includes several innovations to address specific needs in the Chinese market including the ability to request an invoice required for reimbursement of business expenses and most significantly the ability to access a hotel room using the ubiquitous social platform WeChat – akin to LinkedIn, Facebook, Instagram and Twitter all in one social network and used by 70 percent of the Chinese population.

The MiniMax Premier brand is a combination of high-end quality and smart technology, of trendy and a friendly feel, and of comfort and ingenuity. The brand’s creative design and stylishness make the latest trends seem close at hand. Throwing aside the traditional concept of a high-end hotel, the brand takes guests on a unique experience through its four signature brand distinctions: The interactive lobby concept- Inspiration Space, Creative Design, Delightful Service and 5-Star Quality Rooms.

“The guests of MiniMax Premier Hotels expect the latest in hotel technology, it’s part of our brand positioning and the promise we deliver on for our loyal patrons,” stated Kerry Li, General Manager at MiniMix Premier Hotel Shanghai Hongqiao. “Partnering with OpenKey China was the simple choice for us to improve the guest experience and deliver the most secure and convenient guestroom access in the market.”

The ultra-modern 4-star MiniMax Premier Hotel Shanghai Hongqiao is located in Hongqiao Economic Zone, the Greatest IBP Industry Area and Hongqiao Business Circle. Opened in 2015, the unique hotel attracts visitors with its innovative architecture and comfortable rooms fitted with complimentary wireless internet, an in-room safe, climate control, a seating area and a trouser press. Located in close proximity to the Hongqiao train station, the hotel attracts business travelers and leisure guests who enjoy high-speed rail service throughout China.

“OpenKey is excited to be leading innovation in keyless entry in China and around the world,” commented TJ Person, OpenKey CEO. “We’re proud to be working with the prestigious MiniMax Premier Hotel and grateful to our team in Shanghai for developing an outstanding mobile key product for the China market.”

About OpenKey

Founded in 2014, OpenKey is reinventing the hospitality experience through its mobile access solution. The OpenKey app is the industry standard for universal mobile key technology and works with the majority of digital hotel locks. Hotels and their guests benefit from OpenKey’s platform providing efficiency, convenience and cost savings. OpenKey is a privately held company located in Plano, Texas. The company has been funded by several of the largest hotel ownership and management companies in the world. The app is available for both iOS and Android devices. For more information, please visit www.openkey.co.

Contact: Juana Veliz

media@openkey.co / 469.661.0841

About MiniMax Premier Hotel Shanghai Hongqiao

Minimax Premier Hotel Shanghai Hongqiao offers a convenient location in a leisure area of Shanghai. The property lies within 10 km from Plaza 66 and 5 km away from Hongqiao airport. Guests will find Songhong Road subway station near this unique hotel.  Minimax Premier Hotel Shanghai Hongqiao offers stylish and comfortable rooms with trendy décor featuring free Wi-Fi, an in-room safe, a mini bar, a dressing area and direct dial phone. The rooms have a view over the garden. Guests can relax in a warm atmosphere of a relaxed on-site restaurant serving healthy authentic local breakfasts and meals. The property offers a business center, a meeting room and a fax machine for guest use. On-site children facilities feature cribs, a playground and a pool. A gym, aerobics classes and a fitness center are among the on-site facilities

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