June 23, 2015 – Portsmouth, NH – The meeting intelligence team at Newmarket® International, Inc. (“Newmarket”), an Amadeus company continues to innovate. New functionality added in April 2015 enables customers to utilize enhanced functionality within the PowerSearch component of the Newmarket PremiumView solution to more effectively mine historical data. Using twenty-one additional property filters as defined by Smith-Travel Research (STR) users can build a refined target list when prospecting for new business or understanding the needs of current customers.
“We consistently hear from our customers worldwide that this tool is helping them to maximize the use of their function space, more effectively prospect for new business, and monitor key accounts to uncover new opportunities,” said Steve Reiser, Vice President, Meeting Intelligence of Newmarket. “Customer feedback is what has helped shape the future of this solution and we will continue to add new features to keep ahead of market demand.”
“We are excited about the growth of the PremiumView meeting intelligence solution,” said Jeff Hiscox, President and CEO of Newmarket. “Staying at the forefront of the market and demonstrating a strong commitment to customer success is a key priority for Newmarket.”
