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Set yourself apart as a top sales performer by learning to communicate better with prospective clients

Washington, D.C. (June 27, 2014) - The Knowland Group, the largest data company in the global meetings and events industry, announced the release of its "Customer Centered Selling" webinar - the latest offering in its Knowland University Industry Practice career development trainings. This series of webinars is designed to support and enable hotel and other event professionals in successfully navigating the industry's evolving ecosystem.

In hotel sales, understanding a customer's needs and how to address them takes focus and practice. This webinar will provide an expert's perspective on determining client needs, communicating to clients effectively, handling objections, implementing different closing strategies, negotiating contracts with event planners, and identifying industry resources. It will be hosted by industry expert, Jim Vandevender, and will be open to the public only during the week of July 14th, 2014.

Previous webinars have ranged from topics in the corporate and SMERF segments to hotel sales essentials and new webinars are released every two weeks. Registrants from these webinars have called them "the best I have attended in while!" and "flawless presentation and expertly useful."

The full collection of Knowland University webinars is exclusive to customers, but the live "Customer Centered Selling" webinar is available to the public for a limited time! Space is filling quickly, so join the hundreds of other people who have registered for the "Customer Centered Selling" webinar, and register here.

About The Knowland Group

The Knowland Group is a proven innovator, developing intuitive data products and services that streamline and support event and group sales in the hospitality industry. Headquartered in Washington, D.C. in historic Chinatown, the Knowland Group serves more than 4,000 hotel clients and 50,000 users globally. Knowland is ranked as the 76th fastest growing software company in North America by Deloitte and the second fastest growing private company in the travel industry for both 2009 and 2010 by Inc. Magazine.

For more information, please visit Knowland's website or call (410) 860-2270. 

Visit The Knowland Group on Facebook and Twitter.

Contact: Sharlene Anonick / (202) 312-588

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