(Bangkok – June 16, 2017) Best Western Hotels & Resorts has opened a charming new upscale resort in Ubud, Bali’s cultural heart and an increasingly popular tourist destination.

Nestled within a lush forest, yet close to the main attractions of Ubud, Best Western Premier Agung Resort Ubud is the perfect place to unwind and discover Bali’s true soul.

The classical charm and beauty of the “Island of the Gods” is captured exquisitely by the resort’s interior and exterior design, which is an open plan and features many traditional touches, such as wooden floors and Balinese furnishings. These are complemented by an array of modern amenities and facilities, including complimentary Wi-Fi, ensuring that guests at Best Western Premier Agung Resort Ubud have the best of both worlds.

This intimate, low-rise resort features just 75 spacious rooms, all with comfortable beds, working space, state-of-the-art technology and a private balcony or terrace. Guests can cool off in the outdoor swimming pool, soak up the tropical sun on the large pool terrace, work out in the well-equipped fitness center, or enjoy soothing treatments at the on-site spa, which harnesses organic herbs and ingredients produced by an onsite farm.

There is also a light, spacious restaurant that serves exquisite local and international cuisines in a semi-al fresco setting, plus a casual coffee shop, which is the perfect place to unwind and connect with friends and family.

“Ubud is a truly breath-taking destination, packed with culture, natural beauty and traditional Balinese charm,” said Olivier Berrivin, Best Western Hotels & Resorts’ Managing Director of International Operations – Asia. “We are delighted to enter this highly sought-after market with a resort that reflects the charm and ambience of Ubud.”

“The classical design and bright, spacious layout take full advantage of the island’s natural gifts, allowing guests to relax amidst verdant jungles, shady palm trees and fresh mountain air. This enables Best Western Premier Agung Resort Ubud to deliver an authentic Balinese experience; perfect for guests seeking to get in touch with the soul of the island.”

“This excellent new resort will also complement our three popular hotels in the Kuta area of Bali, giving guests the opportunity to experience the island’s beaches and culture in the same trip. I am confident that this outstanding new property will become extremely popular with our guests, and will be an excellent new addition to Best Western’s fast-expanding Indonesian portfolio,” Olivier added.

Nestled in the island’s central uplands, Ubud is home to a wealth of activities and experiences. Guests at Best Western Premier Agung Resort Ubud are able to visit local attractions such as the Ubud Monkey Forest, the ancient Goa Gajah or "Elephant Cave," and the beautiful Tegallalang Rice Terraces. Guests can also simply browse the town’s many markets, craft shops and galleries.

The resort is situated approximately one hour and 15 minutes from Bali’s Ngurah Rai International Airport in Denpasar, and is a similar distance from the beaches and nightlife of Kuta.

Best Western Premier Agung Resort Ubud becomes the company’s fourth hotel in Bali, following Best Western Kuta Villa, Best Western Kuta Beach and Best Western Resort Kuta, and joins a growing collection of 15 Best Western hotels and resorts across Indonesia.