NAVIS Sets Record in 2016: $138M in Client Booked Revenue Through RezForce®
February 14, 2017 9:47am
Overflow and after-hours call center staffing solution comes of age
BEND, Ore. (Feb. 14, 2016) – NAVIS, the #1 reservation sales and marketing technology provider for the hospitality industry, today announced that 2016 was a record-breaking year in direct-booked revenue for their RezForce clients.
A call-center service exclusively for the hotel and vacation rental industry, RezForce generated $138 million in client bookings and an additional $34 million in sales through outbound lead follow-up campaigns. More than $1 million came through the service on Cyber Monday alone, a single-day sales record for the company.
“Knowing that the market was trending more toward phone calls and that our clients were likely to require more overflow and after-hours support than ever before, we strategically positioned the operation to capture the opportunity,” said Matt Juarez, NAVIS’ vice president of operations. “As a result, conversions are up, and revenue per call is being maximized.”
According to NAVIS, an increasing number of mobile users opt to call directly from a mobile search, contributing significantly to growing call volume. Travelers interested in high-consideration stays tend to call when booking. Many properties, knowing that phone reservations typically bring in more revenue than digital, successfully drive prospective guests to pick up the phone through targeted promotions.
“The past year has again validated the RezForce sales-driven approach to converting existing levels of phone inquiries into whole new levels of revenue,” said NAVIS CEO Kyle Buehner. “We’ve long known that covering the phones 24/7 with sales-focused professionals is a necessity for clients committed to maximizing revenue from the direct channel.”
To learn why leading lodging companies trust NAVIS to help them take full advantage of sales and marketing opportunities that lead to more business, please visit TheNavisWay.com or call 866-712-3439.
the navis way,
NAVIS is the #1 reservation sales and marketing platform for the hospitality industry. Because we believe technology should make you money, not cost you money, we developed our game-changing Revenue Performance Platform™ to transform teams into revenue makers, enabling them to drive, capture and convert more direct bookings. We deliver actionable guest insights so departments can seamlessly sell and market together. The result is always a dramatic increase in direct sales and profit. We guarantee it.
Founded in 1987, NAVIS is a privately held company with headquarters in Bend, Ore., and a growing East Coast office in Orlando, Fla. The company has been awarded Top Workplaces by The Oregonian for four consecutive years and named one of the 2016 Top 100 Workplaces in Central Florida.
To learn more visit www.TheNavisWay.com.
Contact: Cody Pinkston, Corporate Communications Manager
Contact: Ivana Johnston
NAVIS Welcomes New VP of Engineering to Leadership Team
Travel and Hospitality Tech Innovator Felix Laboy Joins NAVIS Advisory Board
NAVIS Raises the Bar to Achieve Highest Level of PCI DSS Level 1 Certification
NAVIS Leaders Conference 2018 Sets Attendance Record, Exceeds Expectations
NAVIS Ends a Record Year of Client and Company Growth and Notable Industry Recognition
NAVIS RezForce® Lux Services Top-Rated By Forbes Travel Guide
Industry Experts Join NAVIS Team to Expand Beyond Independent Resort Locations
TRACK/ResortsandLodges.com and Doug Kennedy Announce Upcoming Webinar for October 23
Two Roads Hospitality Selects NAVIS to Optimize Direct Channel Revenue
NAVIS Identifies New Direct Channel Strategy that Doubles Bookings
NAVIS Adds Two Powerhouse Technology Entrepreneurs to Advisory Board
Growing Team: NAVIS Expands Executive Team to Amplify Product and Service Innovations
NAVIS Introduces First-to-Market Solution to Recent Vacation Rental Listing Site Changes
NAVIS Releases Major Update to Flagship Reservation-Sales Software for Lodging and Hospitality
NAVIS Data Exchange Boosts Speed, Reliability, Security of PMS Integrations
Hospitality Tech Leader NAVIS Appoints Industry Veteran as New Vice President of Engineering
VRMA Auction Sponsored by NAVIS Raises $33,670 for Vacation Rental Government Relations and Advocacy
Historic Hotels of America® Members Using NAVIS Narrowcast™ Average $1.4 Million Increase in Yearly Revenue and 14X ROI
NAVIS Named a Top Workplace in Central Florida by Orlando Sentinel
NAVIS Previews Revolutionary New Tech Stack at HITEC 2016, Empowering More Performance and Profit for Leading Independent Hotels and Resorts
Please login or register to post a comment.