Milestone Launches New Website for Ginger Hotel Chain, Revenue Jumps 36%
February 21, 2018 8:53am
New York, NY | February 21, 2018. At HSMAI’s annual Digital Marketing Conference yesterday, Milestone Inc. announced the launch of a new custom website for Ginger Hotels, a subsidiary of India’s leading hotel chain – Taj Hotels. Within 60 days of launching the new website, direct revenues jumped 36%, along with an equally impressive jump of 16% in website conversion rate.
The new hotel portal design features a mobile first design approach that provides an app-like experience for guests. "We know that the world has moved to a mobile platform," said Nikhil Sharma, Chief Operating officer of Ginger Hotels, "we wanted our website to reflect this shift to create a more welcoming environment," continued Mr. Sharma.
The new Ginger Hotels portal site was designed and built on Milestone's award-winning Milestone CMS content management system. With support for advanced features like personalization, support for over 100 schema types and dozens of add-on modules, Milestone CMS was the ideal platform for Ginger Hotels. "We knew that having a great platform was critical to the success of the website," said Mr. Sharma. "Milestone CMS provides advanced capabilities and is backed by a company we can trust," continued Mr. Sharma.
The Ginger Hotels portal site provides advanced features:
Milestone Inc. worked closely with Ginger Hotels to ensure the new website met their requirements while providing the advanced functionality needed to drive direct business. "We are very proud to be working with a company like Ginger Hotels," said Milestone CEO, Anil Aggarwal. "Ginger Hotels is one of the premier hoteliers in Asia, and we are honored to have been selected for this ground-up redesign," continued Mr. Aggarwal.
To explore the Ginger Hotels portal website visit https://www.gingerhotels.com/, to learn more about Milestone, visit us at https://www.milestoneinternet.com/
data-driven digital marketing,
Ginger Hotels is the largest chain of branded hotels and the pioneer of budget hotel space in India. Known for their unique blend of caring and efficiency, Ginger Hotels are an excellent choice for leisure and business travelers, alike. Launched in June 2004, operated under the company name Roots Corporation Limited, Ginger hotels has 42 properties panned across 31 locations in India. Our investors are Indian Hotel Company Ltd and Tata Capital. The concept was developed by Indian Hotels Company Ltd in association with legendary corporate strategy thinker, late Dr. C. K. Prahalad. The Ginger Hotels credo is that the way to the success of India is the entrepreneurial spirit of its people. Whether they are guests, team members, or partners, together this spirit will not only foster a stronger Ginger brand but more importantly give rise to a stronger ‘Brand India'. https://www.gingerhotels.com/
Milestone offers innovative digital marketing strategies for businesses and hotels around the world. Milestone drives revenue directly to businesses with innovative proprietary software and tailored support. Milestone focuses on increasing businesses’ digital presence, growing your customer base by allowing searchers to easily find your business and book direct. Learn more about Milestone software and services by contacting Walter Paliska, email@example.com, or visiting www.milestoneinternet.com.
Contact: Walter Paliska
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