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HITEC Houston, 20 June 2018 – The McLaren Group, headquartered out of Singapore and Sydney, Australia, has invested in Idem Hospitality.

McLaren Technologies specializes in the distribution, implementation, development and customization of solutions and services for the hospitality industry and visitor based environments.

McLaren is excited to expand their relationship with Idem with this official announcement. Matthew Howden, Co-CEO at Idem was quoted, “We feel this is a really positive and exciting step in Idem’s development. Having a partner like McLaren allows us to offer a multi-channel approach to sales, support & implementation to customers who are looking to enhance their group business. The partnership between Idem and McLaren could not be a better fit for our mutual customers.”

Idem’s cloud-based solutions reduce the complexity of booking & managing multi room bookings, extended stays, groups and meetings. Founded in Singapore and only 18 months old, their relationships with some of the world’s leading hotel chains demonstrates the advanced nature of the product set. With advanced capabilities and the opportunity for truly efficient group management for hoteliers and event organisers alike.

“We’re excited about our investment in the Idem team, they are driving real innovation for hotels group business. Their group reservations and event management platform is truly unique and the benefits Idem produce for their customers in both productivity and revenue are considerable,” said McLaren’s CEO Matthew White. “With our deep expertise in customer focused sales, support & implementation, we are poised to scale the Idem platform not just in Asia Pacific, but globally.”

Mr Howden agreed adding “We can’t say it often enough, collaboration makes us stronger. Having Matthew White and his excellent team at McLaren working in unison with our team, enable us to focus on developing cutting edge solutions and make a positive impact on the global hospitality sector.”

McLaren CEO Matthew White will be at HITEC Houston (June 18-21). If you would like to meet with Matt at HITEC to discuss the new Idem partnership, or any other solutions, email to arrange a suitable time.

About McLaren Technologies Asia Pacific Pte Ltd

The McLaren Group, headquartered out of Singapore and Sydney, Australia is one of the Asia Pacific’s leading providers of SaaS based technology solutions for hotels, resorts and visitor based environments.  McLaren delivers a range of “best of breed” SaaS products, solutions and services from the world’s foremost providers of hospitality technology. McLaren’s customers span the world’s leading hotel companies including the InterContinental Hotel Group, Starwood Hotels and Resorts, Hilton Worldwide, Accor Hospitality, Langham Hotels, Four Seasons. Peninsula, Sands Hotels and Hyatt Hotels and Resorts McLaren International is the leader in delivering 100% customer satisfaction, application usage and system operability.  For more information about McLaren International contact or visit the  

Contact: Michelle Forrest / +612-9251-4477

About Idem Hospitality

Idem Hospitality cloud solutions for hotels automate & streamline manual tasks and processes for events and group reservations. The Idem platform delivers valuable data & business intelligence to increase revenue, productivity & customer loyalty. 
We are pioneering a new way of thinking about meetings, events & groups for the global hotel industry. Founded in Singapore in 2016 & privately held, Idem boasts some of the industry’s most impressive minds, investors & backers.  For more information about Idem Hospitality contact or visit

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