NEW YORK, NY (February 4, 2019) – International hospitality company Lore Group is pleased to announce the appointment of Kasia K. Bronisz to Director of Sales and Marketing, DC for the Riggs Washington DC, a new hotel property opening in late 2019 in D.C.’s high-profile Penn Quarter neighborhood.
As Director of Sales and Marketing, DC, Bronisz will be responsible for leading all sales and marketing efforts for the launch of Lore Group’s first U.S. hotel. Housed in the former historic Riggs National Bank building, the forthcoming property will feature 181 guest rooms, a ground-level restaurant, rooftop, and basement bar, where Bronisz’s role will be to define scalable marketing strategies and objectives as well as oversee hotel occupancy and revenue generation.
Bronisz joins Lore Group with more than 18 years of hospitality experience in strategic planning, brand marketing, and creative management. Most recently, she served as the Director of Sales and Marketing for the Park Hyatt Washington, D.C., where she assisted the property with intensifying marketing efforts and community partnerships while managing the sales and marketing team. Prior to this, Bronisz held positions as Director of Sales and Marketing at California’s Carmel Valley Ranch; Director of Sales and Marketing at the Mandarin Oriental in Prague, Czech Republic, as well as the brand’s Atlanta, Georgia, property; and Area Director of Sales and Marketing for Kimpton Hotels in Washington, D.C.
Bronisz received her career start in hotels at the Park Hyatt Washington, D.C. in 2006, joining the property in its pre-opening stages to create and implement policies, procedures, and strategic plans for the sales and marketing team. She was also responsible for diplomatic and entertainment markets, managing local and national account negotiations.