PARSIPPANY, NJ – January 23, 2018 – Lodging Interactive, an award winning digital marketing and social media engagement agency exclusively serving the hospitality industry, today announced the promotion of Rosella Virdo as its Chief Operating Officer. Ms. Virdo joined Lodging Interactive in 2009 and most recently served as Managing Director of CoMMingle, the company’s Social Media and Reputation Management Division.
“Rosella continues to demonstrate her skills and passion for our company and has displayed her unwavering commitment in mentoring her team members and to the success of our company,” stated DJ Vallauri, Founder & CEO of Lodging Interactive. “I’m excited to have Rosella join me as our Chief Operating Officer during such an exciting time for our company.”
The company recently announced its new CoMMingle A.I. platform powered by the IBM Watson supercomputer which enables it to analyze thousands of social media posts and determine key performance factors found in the most successful social media posts. “Through IBM Watson’s artificial intelligence and our proprietary algorithms our social media teams will produce better engagement results for our agency than any other agency,” added Mr. Vallauri.
As Chief Operating Officer, Ms. Virdo will have responsibility for the Company’s two operational divisions, the interactive group and CoMMingle, as well as the customer service and human resources teams.
“As we move forward into this next exhilarating chapter of our company, it is an honor to be named Chief Operating Officer. With such talented and dedicated people, I am proud of the successes we have reached within CoMMingle. It will be a privilege to work closely with the entire Lodging Interactive team to continue building on our success,” stated Ms. Virdo.