INTEREL Appoints Alana Witte as VP Global Key Accounts

/INTEREL Appoints Alana Witte as VP Global Key Accounts

INTEREL Appoints Alana Witte as VP Global Key Accounts

|2017-10-22T09:22:19-04:00October 22nd, 2017|

Dubai, October 2017: INTEREL, a leading provider of Internet of Things (IoT) solutions for the hospitality industry, has appointed Alana Witte as the company’s VP Global Key Accounts, responsible for leading INTEREL’s strategic relationships with global hotel brands and driving large-scale projects.

Prior to joining INTEREL, Alana led the global growth of Revinate, a SaaS start-up that built one of the hospitality industry’s leading online reputation and guest satisfaction technologies, in the Middle East & Africa, where she launched Revinate’s Dubai and Cape Town offices.

Florian Gallini, Group CEO of INTEREL, said: “INTEREL’s solutions are available in more than 30 countries and used by 20 million hotel guests. We aim to grow our reach further by developing strategies that lead to large-scale roll outs with our key accounts, thus maximizing utility and staff efficiencies for our hotel partners. Alana’s experience working with hundreds of hotels means she is perfectly placed to champion these partnerships and accelerate our global expansion.”

Alana commented: “The one consistent thing I’ve learned working with scores of hotel groups is that every hospitality brand is completely different; I’m committed to working with our largest, strategic key accounts to support their distinct IoT and energy management strategies with bespoke solutions. I’m looking forward to supporting not only our partners with this collaborative approach, but also our regional teams, as together we strive to ensure we’re a preferred technology partner for all our clients.”

Focused on enhancing the hotel guest experience and optimizing an operator’s energy and water consumption, INTEREL’s system philosophy is driven by their responsibility towards the environment – seeking to deliver greener and more sustainable operations by building on the efforts of hoteliers who are focused on reducing their properties’ energy consumption and costs.


At INTEREL we power the modern hotel through our Hotel of Things™ ecosystem by connecting people, devices, and data. With our award-winning Guest Room Management System, the world’s first online Water Management System, and our connectBsmart™ IoT infrastructure, we revolutionize guest experience, increase operational efficiency, and drive sustainability in the hospitality industry. INTEREL is backed by European technology investor, Jolt Capital SAS. With offices across four continents, INTEREL’s solutions are deployed in over 30 countries and have been used by over 20 million guests.

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Contact: Anne Bleeker

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