MINNEAPOLIS—Dec. 18, 2018—Dr. Ravi Mehrotra, co-founder, president and chief scientist of IDeaS Revenue Solutions, was named to the board of the Leland C. and Mary M. Pillsbury Institute for Hospitality Entrepreneurship (PIHE) at Cornell University’s S.C. College of Business Hotel School.

Along with his role leading IDeaS, Mehrotra is a noted author, speaker and innovator in the fields of predictive analytics, forecasting and dynamic-price optimization. As a new PIHE advisory board member, he will help steer the future direction of the Institute, engage its student body through teaching and research, and participate in other academic and social programs in the S.C. Johnson community.

Dr. Ravi Mehrotra, co-founder, president and chief scientist, IDeaS, said: “I am proud to join the Pillsbury Institute, which is the breeding ground for so much of the hospitality industry’s innovation and future leadership. Today more than ever, the industry is being shaped by young professionals who understand the complex interplay of technology and decision-making as guides for profitability, as well as a great guest experience. I look forward to helping cultivate that knowledge at PIHE and participating in many aspects of life on campus in the coming months as we join IDeaS’ spirit of innovation with the best academic minds and finest students in the industry.”

Neil Tarallo, academic director, the Leland C. and Mary M. Pillsbury Institute for Hospitality Entrepreneurship, said: “We are delighted to have Dr. Mehrotra join our board as we prepare for the most active and diverse year in the history of the Pillsbury Institute. We will announce the further expansion of our leadership in conjunction with our new strategy roll-out in early 2019. We look forward to an exciting future, in partnership with companies and individuals such as Dr. Mehrotra and IDeaS, who are the embodiment of entrepreneurial thinking and behavior.”